CHINA- EURO RSCG Worldwide(灵智环球), a New York-based ad agency network, will buy a major stake in Field Force(精实行销顾问公司), a Taiwan-based direct marketing services firm with operations in Taiwan and mainland China.

Field Force will be folded into EURO RSCG Asia Pacific, which is led by CEO Vincent Digonnet. Field Force CEO Steve Chang(张瑞麟) will remain in his position with the company, which had billings of $50 million in 1998.

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张瑞麟

1986年毕业于美国纽约州立大学公共关系研究所,在校任学生会主席期间便开始了创业旅程;
1988年回台湾创业,创办”精实行销顾问公司”,目前“精实”已在大陆的33个省市地区设立了分公司和办事处;
1999年着手筹备“赛博数码广场全国连锁卖场”并于2000年12月25日成功开张了第一家赛博数码广场――上海赛博数码广场旗舰店(淮海店)。

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