SHANGHAI: Zenith Media's China operations have taken a hit with the resignations of four key executives, raising concerns over its management of Procter & Gamble's account, which it regained last year.

Zenith Beijing general manager, Quinn Taw(杜生利), will join MindShare(传立媒体) Beijing as managing director. Taw takes over from Eddie Cheng. Zenith Guangzhou senior planning director Lim Siew Ping(林秀萍) has joined MindShare in Malaysia.

In Shanghai, Zenith has lost its deputy managing director, Derek Kwok(郭志明), who is joining an undisclosed media vendor, and its chief financial officer Gilbert Yang(杨宇时). Zenith has yet to find replacements, and according to sources, the vacant roles would initially be filled internally.



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