Visa is reportedly reviewing its PR agency accounts in China , after ending its Singapore-led Asian relationship with Burson-Marsteller(博雅公关).
B-M regional CEO Bill Rylance confirmed that his agency no longer handles the Asian business, B-M is one of Visa’s key global PR agencies, and is also the incumbent in China. “We value the Visa relationship internationally and would always be ready and willing to assist in the region, given the opportunity,” said Rylance.
It is believed four agencies are vying for the China account, including Edelman(爱德曼公关), Apco Asia(安可公关)a and B-M(博雅).

By: MiColChan


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