GUANGZHOU- Source revealled that, Yakult(养乐多) Guangzhou recently has appointed its media planning and buying account to Daiko(大广广告) Guangzhou.

As some data showed that, Daiko had been creative agency roster for Yakult in South China for some years. As said, one GroupM’s media agency previously handled the media business.

In earlier this year, M&C Saatchi Shanghai office grabbed the creative business for China.

Though Yakult China operates with lots of business units, but it still hard to grow strong, somewhat due to Japanese enterprises’ prudential steps.

By: admin


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