SHANGHAI- Local real estate developer Green Court(上海绿庭集团) has hired Bates 141 Shanghai for its branding and promotion activities.

Bates 141 is tasked to build a new brand image and develop a coherent brand structure for Green Court. The account will be handled by creative partner Antonius Chen(陈正颖) and senior business director Mary Fan(范慧心).

Josephine Tsai, managing director of Bates 141 Shanghai, said this business win not only recognised the team’s experience working with real estate clients, but also its ability in developing branding strategies in addition to creating an advertisement.

Tsai said that the agency will try its best to establish Green Court as a real estate brand that consumers identify with.

By: admin


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