SAATCHI 40 YRS STORY (From 1970 to 2010)
1970, two brothers start an agency
1978, it is the largest in the UK
1988, it is the largest in the world
Finance director leaves to buy JWT, O&M, and Y&R
1979, it helps Margaret Thatcher to power
And again in 1984
And again in 1987
1992, it helps John Major to power
1998, one brother becomes a Lord
One brother has the largest modern art collection outside the US,
turning unknown artists into household names
Saatchi becomes the most famous name in advertising, the biggest
and the best, winning more awards than any other agency, creating
an airline that was the World’s Favourite, a beer that wouldn’t give a
XXXX, a newspaper that asked you to be Independent and a man
who won fame for being pregnant
1995, it splits into two
One half acts for Gordon Brown
One half acts for David Cameron
And helps him to power
9.9.2010 the two sides come together to celebrate 40 years of Saatchi
Nothing is impossible
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