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China is the first market to kick off the brand film globally,as said

A few minutes before the opening of a fashion show in the magnificent Hall of Mirrors at the Palace of Versailles, impatient guests are waving their invitations. Amidst blinding camera lights, a last-minute female guest, all dressed in black disappears backstage…

For several days now, mysterious teaser videos have intrigued the internationalblogosphere.

Luxury, glamour and mystery, here are the very first seconds of the new advertising opus for J’adore, the famous Dior fragrance, orchestrated by TBWA\PARIS agency.

The legendary fashion house has chosen for the second time to call upon actress Charlize Theron, sublime muse from the first campaign.

Zenithoptimedia Shanghai is the media agency on the campaign in mainland.


@请叫我米小姐:刚刚看了,里面还有梦露,塞隆气场很强大啊

@抽风的蘑菇:歌词那句,“过去的就让他过去”是指后台的麦当娜梦露什么什么的旧美人么,啧啧真恶毒的广告啊~

@小华佗不看病:Love the ad. Love Charlize Theron. Love jadore

@Key6:爱这种大牌范儿,能做出这种的广告人啊

@Eikkij:不知所云,不喜欢

@WonderY:没上一个好看!小失望!让梦露拿着小瓶感叹~~哎。。。

@宝儿Davis:刚在电视里看了,身材真好,里面另一个好复古的妞也好美。不过这支没有之前那个一直脱的创意好。

@当劳D:什么叫气场,这就叫气场!不过个人比较喜欢之前的那个,这个应该算前传。

@雷慧Belinda:J’adore的广告让我想起李冰冰拍的一个内衣广告,模范的上一版,现在想起来依然口泛酸水

@摩托车上的小伙子:是用了很多死人来表达经典的意思吧

@失眠的胖子JOJO:我还是更喜欢第一版,没有眼花缭乱的画面和人物,直接又动人,真我香水!

@MISSELCY:我用了真我也可以有这气场咩

@爱丽丝袁:对J’adore有特殊的情怀,因为她是我的第一支香水~喜欢之前这一版广告~性感、洒脱、真我!

@话唠大卫福:狮子座的混血女Charlize Theron逐渐从花瓶转型为演技派实力女星,性感不再是她的唯一,这已经使Dior的品牌价值叠加不少;同时,也相信J‘adore真我香水的赞叹、旋律和巅峰让Charlize Theron女神的形象遍布整个世界,并超越自我取得更大的突破

By: admin

  • 格蕾丝凯莉、玛琳黛德丽、查理兹塞隆,女性中的女性,大气的广告。

    tonitang2011 2011.11.28 21:21:32 评论

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