Shanghai – Kinetic(凯帝珂) has rehired Irene Revilla as regional director for APAC, after a stint at Posterscope China where she was responsible for the agency’s strategic development.

Based in Shanghai, Revilla is responsible for the development of the agency’s regional proposition mainly focusing on airport media, new products, insights and client relationship. She was also named as the global lead for the HSBC account, reporting to King Lai, CEO for APAC.

Revilla first joined Kinetic as account director in 2003 and has worked for the agency for altogether nine years based in London and Singapore. She then jumped ship to Aegis Media’s OOH communications agency Posterscope China as senior vice president last year in July, where she handled the agency’s international division that offers strategic planning, insight and campaign execution.

By: admin


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