Creative Department
Senior / Art Director – ATL

·Produce and craft original and usable concepts and art directions in response to creative briefs.
·Pitch work internally and externally in a clear, professional, and persuasive manner.
·Work closely with relevant Departments to ensure effective communication and management of teams’ expectations.
·Work with Account Teams to understand the clients’ brands and manage projects in a way that will support maximum delivery of the brand.
·Develop client relationships to support the delivery of the creative work.


Account Service Department


Account Manager – CRM

KEY RESPONSIBILITIES:
·Development and presentation of program ideas and strategies to client and stakeholders
·Be responsible for the day-to-day management of the account ensuring the campaigns are on brief, on time, on budget and delivered to a high level of quality
·Take ownership of campaigns to ensure deliverables are met from start to finish
·Briefing, debriefing and presenting creative – being able to confidently assess creative
·Evaluate creative, studio and production output – manage both client and internal expectations
·Maintain thorough up-to-date knowledge of client’s business and develop strong client relationships.
·Proactively seek out business-building and innovative solutions for Clients
·Ensure brand consistency across client initiatives
·Become an expert on the clients brand and products, as well as the industry, market trends and competitors
·Ensure financial management and control, including client budget, expense reporting, campaign profits/losses and monthly agency forecasting, tracking and billing.
·Support other Wunderman account teams on other client business as and when required.

REQUIRED SKILLS & ATTRIBUTES:

·4+ years relevant working experience in 4A agency, with CRM and interactive experience
·Solid grasp of direct marketing foundations and implementation skills.
·Previous experience in developing and running e-community and digital dialogue programs an advantage.
·Be data savvy – sound qualitative & quantitative analytical skills
·Excellent project execution and client management skill
·Good presentation, verbal and writing skills – both Chinese and English
·Microsoft Office competent
·Team player, respect for process
·Show initiative!
Bachelor Degree in Marketing or Communication


Account Director – Digital

KEY RESPONSIBILITIES:
·Manage all aspects of the client relationship, including regular meetings, projects and take responsibility for management of campaigns
·Act as a liaison with internal and external departments, and develop accurate and realistic creative, print, production and other briefs as necessary
·Produce comprehensive and accurate reports and project outlines (e.g.: WIP’s, project plans, timelines etc)
·Understand the creative, print and website production processes. Accurately assess all work of internal and external departments, and provide corrective guidance where necessary
·Keep his/her immediate line manager informed of all activity that is relevant to their business
·To manage his/her time effectively to ensure a timely completion of projects
·Accurately estimate and bill all work
·Track, monitor and report on a running basis the status of all jobs as defined by the client and his/her manager
·Ensure an understanding of the client’s business and marketing objectives, specifically the programs on which he/she is working.
·To have a good working relationship with the clients personnel

REQUIRED SKILLS:
·7+ years experience in managing major interactive projects in a previous agency or interactive department function
·Thorough understanding of agency functions
·Strong communication skills, excellent organizational, time and self management skills
·Detail oriented, with excellent follow through skills
·Strong sense of initiative and ability to work under pressure
·Sound qualitative & quantitative analytical skills and ability to provide professional program / campaign reporting
·Confidence and proficiency in presentation
·Knowledge of all agency functional areas; including research, creative, production, media, interactive, database and technology services
·Excellent oral and written communication skills.
·Efficiently managing and developing strong relationships with external vendors
·Must be fluent in speaking, reading and writing English and Mandarin


Social Media Director

KEY RESPONSIBILITIES:
·Create the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and ensure the adoption of relevant social media techniques into the corporate culture and into all of the company’s products and services
·Coordinate the planning of social media campaigns, ensuring customer acquisition and supporting monetization across the company’s portfolio
·Source and manage relationships with social monitoring and platform partners to support and develop commercial opportunities
·Act as the advocate of social media integration within the Company, influencing overall site and business strategies
·Provide benchmarks and analysis data provided by the Social Media Team, to inform company-wide decision-making and commercial campaign targets are met
·Monitor and comment on trends in social media trends and application, acting as company spokesperson within the Social Media industry
·Monitor the competition and be aware of market changes and developments
·Social media team management, quality control and social media always on content direction
·Content scheduling and review
·Monthly report
·Content management and reporting is not on it which is a crucial thing!

REQUIRED SKILLS:
·Minimum 5 years of social media management and/or management level in a digital Agency environment (Background of automobile is preferred);
·Creative, diplomatic, cool under pressure and fantastic interpersonal and presenting skills
·Advanced knowledge and understanding of social media and networking platforms and monitoring suite suppliers
·Experience of business and strategy development
·Ability to build and leverage a strong network of peers and partners
·Excellent written and verbal communication skills and strong presentation in English and Mandarin abilities.


Account Manager – Digital

KEY RESPONSIBILITIES:
·Provide general day to day support to Management and Account Management teams.
·Act as a liaison with internal and external departments, and develop accurate and realistic creative, print, production and other briefs as necessary
· Produce comprehensive and accurate reports and project outlines (e.g.: WIP’s, project plans, timelines etc)
·Understand the creative, print and production processes. Accurately assess all work of internal and external departments, and provide corrective guidance where necessary
·Keep his/her immediate line manager informed of all activity that is relevant to their business
·To manage his/her time effectively to ensure a timely completion of projects
·Accurately estimate and bill all work
·Track, monitor and report on a running basis the status of all jobs as defined by the client and his/her manager
·Ensure an understanding of the client’s business and marketing objectives, specifically the programmes on which he/she is working.
·To have a good working relationship with the clients personnel

REQUIRED SKILLS:
·Grasp of interactive marketing and digital media practice, better to be interested in CRM and direct marketing as well.
·Thorough understanding of agency functions
·Strong communication skills
·Excellent organizational, time and self management skills
·Detail oriented, with excellent follow through skills
·Strong sense of initiative and ability to work under pressure
·Sound qualitative & quantitative analytical skills
·Knowledge of all agency functional areas; including research, creative, production, media, interactive, database and technology services
·Excellent oral and written communication skills.
·Must be fluent in speaking, reading and writing English and Mandarin


Social Media Editor

·热爱,熟悉互联网社交网络应用(BBS、SNS、微博、微信等)
·热衷于Digital互动营销行业,广告代理公司或媒体策划编辑三年以上工作资历
·有丰富的社区口碑营销经验,了解BBS社区、SNS、微博、微信等平台的营销模式,熟练运用并实现与受众的良好沟通
·具有Social Media传播策略、方案撰写能力
·对Social Media传播内容有编辑能力、并对团队内编辑创作内容进行质量监控
·有汽车品牌服务经验优先
·熟练的英文沟通和书面工作能力
·性格积极乐观,乐于团队协作
·有责任心与使命感,谦逊踏实


Social Media Manager

KEY RESPONSIBILITIES:
·Help plan and implement the social media strategy with servicing, planning, creative and technology teams to ensure its effectiveness.
·Drive initiatives to encourage adoption of relevant social media techniques into the client’s corporate culture, products and services.
·Work with the social media product teams to ensure social media tools i.e. social media apps or sharing features) are kept up to date.
·Manage social media campaigns via day-to-day activities such as online content creation i.e. seeding campaign content on relevant sites, weibo updates, video content, online influencer outreach, posting on blogs etc.
·Manage presence in social networking sites such as Renren, Weibo, tudou and Youku while being exposed to campaigns using Facebook, Twitter etc.
·Become a brand and campaign advocate by engaging in dialogues and answering questions where appropriate.
·Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
·Regularly feed back insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies.
·Monitor trends in social media tools, trends and applications

REQUIRED SKILLS:
·Strong project management or organisational skills.
·In-depth understanding of social media platforms i.e. weibo, blogs, bbs, video platforms and how they can be deployed in different scenarios.
·Ability to effectively communicate information and ideas in written and verbal format, and build relationships.
·Team player, with the confidence to take the lead and guide other departments when necessary.
·Good technical understanding and can pick up new tools quickly.


AE Intern

KEY RESPONSIBILITIES:

·Bachelor degree with major in Marketing, Journalism, or English is preferred,
·Responsibility, Patience, Can work 4 days or more a week at least.
·在校大二、大三学生。市场营销,新闻学或英文专业优先,有责任心,耐心,每周工作至少4天以上


Data & Insights Department


Data & Insights Manager

KEY RESPONSIBILITIES:
·Work with account team in development of data driven communications programmes
·Understand clients’ business issues and drive strategy across all channels and touchpoints
·Build relationships with management and staff (internal & external) in business areas associated with data planning & CRM performance work
·Manage client expectations and promote planning/analysis & research functions to clients
·Manage and resolve the key data strategy issues involving quality, consistency and growth across customer and prospecting databases
·Develop the skills and knowledge within other members of the KNABS department
·Interrogate syndicated research material to provide answers to briefs issued by senior planners or the account team
·Ensure associated operational areas perform within agreed service level agreement & deliveries meets timely and quality requirements

REQUIRED SKILLS:
·Graduate, preferably with a Marketing, Intelligence or Business Degree, oversea study or work experience is a plus
·Proven track record of delivering insight driven strategy. Strategic consulting skills. Campaign management.
·Experienced at both qualitative and quantitative research programs within a commercial environment.
·5+ years planning and research experience in a marketing or consulting environment
·Automotive experience is an high advantage but not a necessity
·1+ years team management experience


Data Analyst

KEY RESPONSIBILITIES:
·Provide final version of report including insight and recommendation based on the reports prepared by DA/DE
·Support client’s data requirements for all data-driven marketing activity.
·Champion data quality within client’s customer database.
·Contribute to delivering the highest quality of Data Services to Wunderman’s clients.
·Analysis
·Pre-campaign evaluation: Cost evaluation, ROI, response rate,
·Post-campaign assessment: response, ROI, gap analysis, insight finding
·Reporting
·Regular reporting: report template developing, regular report generation
·Report quality assurance: consistency, accuracy, insight and recommendation
·Database
·Database: Assessment of database issues (quality and functionality) and propose solutions.
·Request: execute Data Requests from the account team
·Documentation: Ensure documentation is created and maintained in an accurate and timely manner
·UAT: User Acceptance Testing of system, website, online media exposure and email campaign
·Management:
·Manage Data Executive to
·Deliver report, regular or ad-hoc, timely and accurately.
·Maintain current database including prospect and owners in a consistent way
·Manage Siebel Analyst to maintain Siebel on Demand

REQUIRED SKILLS:
·Query writing skills with 1. SQL or Access 2. Excel
·Good knowledge of database architectures and data schema
·Good knowledge of Excel and Access
·Understanding of CRM and database marketing
·Experience in documentation of business rules (preferred)
·Ability to foresee problems and uncover the fundamental issues relating to data management
·Strong time management and prioritisation skills
·Good verbal and written communication
·Excellent attention to detail
·Previous experience of SPSS or other statistical applications preferred
·3+ years in a data analysis role
·BA/Master in Statistics, Economy, Operational Research, Business, Marketing or Social Science
·Advanced knowledge of Statistics
·Can analyze data, provide reporting independently
·Can work under pressure
·With exp in research firm a plus
·Can-do attitude


If you are interested in the opportunity at Wunderman Shanghai, please send your resume to hr.shanghai@wunderman.com and let us know it’s from Madison Boom. For positions at Creative department, please provide your portfolio web link.

By: admin


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