爱德曼是全球最大的公关公司,在全球设有67个办公室。在中国,爱德曼(中国)集团由旗下爱德曼国际公关中国有限公司、爱德曼数字营销、帕格索斯传播机构和极诺四个品牌组成,在北京、上海、广州共设有7个办公室雇员280人。我们强调创新专注于品牌营销、企业传播、利益相关者传播、新媒体互动营销及线下市场活动等全方位的市场传播。四大品牌可以协同或单独工作,以协助客户提升品牌信任、改变消费行为、引领与消费者的互动,最终获得商业上的成功。创新的理念和专业服务,以及对市场、品牌、受众和互动模式的深刻理解为我们的客户提供系统解决方案,创造价值。


Planning Director

Location: Beijing

Job description
This is a critical role as we aspire to become the best social media creative agency on the planet. The Director will think up and execute groundbreaking social media campaigns for an incredible lineup of global brands. You’ll also be leading and growing a team of top talents in the market. You’ll work in a highly collaborative and fast-paced environment. Your main responsibilities will be:
▪ Determine priorities and develop/challenge the brief; set the bar for depth of insights and creative fodder
▪ Use a research driven approach to develop the right questions, be an aggregator and help us stand apart at the table
▪ Be able to bridge the gap between the consumer trends and the industry and determine appropriate channels for the brand based on editorial themes, target audience, brand objectives etc.
▪ Stress test and provide parameters of success for creative platform ideas in conjunction with creative directors
▪ Explore the intersection of culture, brands and audiences from new angles to arrive at deeper insights, more provocative marketing strategies and breakthrough brand-building platforms
▪ Lead/consult the analysis of the 5 Cs: Culture, Consumer, Competitive, Corporate and Communication

Qualifications
▪ 10+ years of experience in planning, insight and analysis, with significant experience in applicable practice/sector
▪ Experience in an integrated marketing, advertising or public relations agency setting
▪ Ability to develop big ideas into communications frameworks
▪ Familiarity with agency planning models and capabilities
▪ Solid grasp of brand strategy and brand equity assessment
▪ Ability to consult on primary research and lead secondary research needs (based on core research skills in designing and executing ethnographies, focus groups and brand workshops, as well as data analysis)
▪ Proven track record of building effective interpersonal relationships with direct reports, strategy, creative and account management colleagues, leadership and clients, and successfully navigating matrixed organizations
▪ Strong presentation skills, ability to articulate smart and sometimes complex solutions in a straightforward and lucid manner to a variety of internal and external audiences
▪ Deft at developing powerful narratives to deliver insights and strategy for client buy-in- Please

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Director, Corporate Practice

Location: Beijing

Responsibilities include:
▪ Oversee client relationships to ensure the best practice in client handling
▪ Counsel clients confidently on corporate responsibility issues
▪ Oversee the creation and implementation of innovative client programs
▪ Create and execute client development plans
▪ Full responsibility for overall financial management of accounts – Estimation, allocation of hours for team members, project & plan budgets, management of service levels
▪ Support business development activities including development of proposals/ pitches and presentation to clients
▪ Support marketing team with copywriting, presentations, thought pieces etc.
▪ Identify potential leads and areas of growth within existing clients as well as new business opportunities

Qualifications:
▪ Clear understanding of the importance of trust and reputation for organization success
▪ Familiarity and experience with all aspects of corporate reputation programs including appropriate use of communication and engagement channels and media, particularly digital media
▪ Experience in managing large-scale projects including delivery of crisis or difficult messages -Able to interact and build confidence with senior business leaders within Edelman and clients
▪ Good understanding of research and measurement techniques
▪ Highly adaptable and able to work across a number of clients and projects, managing them all with a high level of competence
▪ Excellent verbal communications and solid negotiation skills with the ability to manage client expectations
▪ Excellent planning, organizational and program management skills, particularly related to the development and ongoing management of employee engagement programs
▪ Professional communication experiences in pharmaceutical industry would be a big plus
▪ Ability to think creatively and ensure good level of inspired output across the team
▪ Language ability: fluent in both speaking and written English

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Executive/Senior Executive, Corporate Practice (Financial PR background)

Location: Beijing

Job Description
Be responsible for day to day account servicing activities with areas covering editorial development, media relations, supplier liaison, campaign coordination, research and reporting on client program, client satisfaction and media opportunities.
▪ Demonstrate understanding of key client information including business strategy, industry issues, products and services, key customers and competitors
▪ Manage media relations by identifying & working with target media and demonstrating a network of traditional and online media contacts and influencers
▪ Write press materials and internal communications
▪ Coordinate public relations tactics by managing workflow, logistics and interaction with media and influencers
▪ Implement traditional and online research
▪ Demonstrate understanding of how to use and apply to client objectives, basic social media tools including blogs, Twitter, RSS feeds, microblogging, social networks, etc.
▪ Manage projects using organizational skills, working with colleagues, vendors and support agencies and keeping project leaders apprised of status
▪ Participate and assist in program brainstorming, development and planning
▪ Participate in the new business process, including research, audits, preparation of proposals and support for new business pitches
▪ Provide account administration including meeting deadlines, troubleshooting problems, attending client meetings and conference calls and reporting weekly/monthly activity and coverage

Requirements
▪ 2-3 years financial background preferably obtained with leading PR agencies or MNCs, in-depth knowledge in a specific field required.
▪ Possess a solid grasp of all traditional PR tools
▪ Ability to assist in the planning and organization of online media outreach and other related client campaigns.
▪ Ability to think creatively, critically, and strategically
▪ Fluent written and oral English / Chinese ability

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Executive, Healthcare Practice

Location: Beijing

Job Description
▪ Be responsible for day to day account servicing activities with areas covering editorial development, media relations, supplier liaison, campaign coordination, research and reporting on client program, client satisfaction and media opportunities.
▪ Demonstrate understanding of key client information including business strategy, industry issues, products and services, key customers and competitors
▪ Manage media relations by identifying & working with target media and demonstrating a network of traditional and online media contacts and influencers
▪ Write press materials and internal communications
▪ Coordinate public relations tactics by managing workflow, logistics and interaction with media and influencers
▪ Implement traditional and online research
▪ Demonstrate understanding of how to use and apply to client objectives, basic social media tools including blogs, Twitter, RSS feeds, microblogging, social networks, etc.
▪ Manage projects using organizational skills, working with colleagues, vendors and support agencies and keeping project leaders apprised of status
▪ Participate and assist in program brainstorming, development and planning
▪ Participate in the new business process, including research, audits, preparation of proposals and support for new business pitches
▪ Provide account administration including meeting deadlines, troubleshooting problems, attending client meetings and conference calls and reporting weekly/monthly activity and coverage

Requirements
▪ 2-3 years financial background preferably obtained with leading PR agencies or MNCs, in-depth knowledge in a specific field required.
▪ Possess a solid grasp of all traditional PR tools
▪ Ability to assist in the planning and organization of online media outreach and other related client campaigns.
▪ Ability to think creatively, critically, and strategically
▪ Fluent written and oral English / Chinese ability

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Executive, Technology Practice

Location: Beijing

Responsibilities:
Perform day to day account service activities including editorial development, media relations, supplier liaison, event coordination, client program research and report, client satisfaction and media opportunities.

Requirements:
▪ At least 2 years PR related experience preferably obtained with leading PR agencies or media publications, basic knowledge in B to B communications required
▪ Proactive working attitude and quick self-learner
▪ Possess a solid grasp of all office documents, ability to use design tools, like Photoshop or HTML 5, is preferred
▪ Fluent written English/ Chinese ability

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Senior Executive, Technology Practice

Location: Beijing

Requirements:
▪ 有至少2-3年科技互联网领域媒体或公关公司从业经验,对互联网未来发展有深刻洞察;
▪ 文笔较佳,擅长撰写深度文章;
▪ 懂social media运营技巧且有成功案例者加分;
▪ 媒体转行者或公关公司换工作者优先考虑。

Responsibilities:
▪ 就职于爱德曼科技组,服务科技互联网客户。
▪ 撰写深度文章并对团队文案内容进行把控;
▪ 独立负责部分客户沟通及团队项目管理。

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Manager, Consumer Marketing Practice

Location: Beijing

Responsibilities:
Client Service
▪ Demonstrate understanding of key client information, including general business strategy, industry trends and issues, products/ services, key opinion leaders, customers and competitors
▪ Manage multiple projects for multiple clients from concept to completion by anticipating challenges, troubleshooting problems, proposing solutions, offering client counsel, overseeing quality, and ensuring deadline and budget adherence
▪ Demonstrate the ability to write, edit and proofread to create high quality internal and external communications content
▪ Demonstrate an understanding of the differences in writing styles depending on the outlet, channel and audience (online, social network, traditional media, etc.)
▪ Demonstrate practical understanding of visual communications, desktop multimedia, social media and the digital landscape and how to incorporate these into client programs
▪ Demonstrate an understanding of research techniques to assist with various Edelman consulting processes, including analysis of media coverage and online conversation (volume and tone), and identification and categorization of various stakeholders, including organizations and individuals to be engaged by clients
▪ Participate in new business process, including research, audits, idea contribution and proposal preparation
▪ Participate in cross-practice and cross-geographical teams to provide clients and prospects with the most compelling team and proposal

Financial Planning and Management
▪ Demonstrate understanding of financial concepts at the project level, such as budgeting pricing structure (hourly vs. retainer accounts), over servicing and profitability
▪ Understand and participate in agency billing and invoicing procedure
▪ Record and submit time, expenses and POs to the right project codes on a timely basis – ideally daily, but no later than weekly
▪ Manage vendors to ensure budget adherence and value of services purchased
▪ Demonstrate ability to troubleshoot client budget issues
▪ Facilitate discussions between client and agency billing departments as necessary
▪ Assist project managers on tracking and monitoring financials (e.g., budget vs. actual)

Requirements:
▪ Bachelor degree or above
▪ At least 6 years of relevant experience in public relations and/or related fields including research, advertising, management consulting, media and publishing
▪ Good anti-pressure ability: accept reasonable OT
▪ Background: extensive experience in communications preferably at PR agency with a focus on consumer tech clients/brands
▪ Strong strategic thinking and problem solving skills
▪ Solid experience in managing and executing large communications projects and campaigns
▪ Team player (with experience managed 2-3 people’s team) and high English language skillset

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Executive/ Senior Executive,Consumer Marketing Practice

Location: Beijing

The senior account executive must have over 3 years of relevant experience in public relations and/or related fields including research, advertising, management consulting, media and publishing.

Responsibilities:
▪ Demonstrate understanding of key client information, including general business strategy, industry trends and issues, products/ services, key opinion leaders, customers and competitors
▪ Contribute to creation of communications plans to meet client objectives
▪ Manage multiple projects for multiple clients from concept to completion by anticipating challenges, troubleshooting problems, proposing solutions, offering client counsel, overseeing quality, and ensuring deadline and budget adherence
▪ Contribute to client correspondence (i.e., daily updates, activity reports, etc.) Ø Demonstrate the ability to write, edit and proofread to create high quality internal and external communications content
▪ Demonstrate an understanding of the differences in writing styles depending on the outlet, channel and audience (online, social network, traditional media, etc.)
▪ Coordinate and help plan media outreach programs including tours, events, conferences, VNR/B-roll, interviews and new media outreach
▪ Demonstrate practical understanding of visual communications, desktop multimedia, social media and the digital landscape and how to incorporate these into client programs
▪ Demonstrate an understanding of research techniques to assist with various Edelman consulting processes, including analysis of media coverage and online conversation (volume and tone), and identification and categorization of various stakeholders, including organizations and individuals to be engaged by clients
▪ Participate in new business process, including research, audits, idea contribution and proposal preparation
▪ Participate in cross-practice and cross-geographical teams to provide clients and prospects with the most compelling team and proposal

Requirements:
▪ Bachelor degree or above
▪ At least 3 years around of relevant experience in public relations and/or related fields including research, advertising, management consulting, media and publishing
▪ Auto/tech industry knowledge; Media + event experience; Social media experience
▪ If with more lifestyle industry will be a add value, personal preference on sports
▪ Good research, writing and editing skills, as well as the ability to interact with clients professionally and maintain relationships with media members.
▪ Good anti-pressure ability: accept reasonable OT
▪ Team player: can work with others and coach intern/coordinator

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Manager, Edelman Digital

Location: Beijing

Requirements:
▪ 3 to 5 years experience in digital/social media communications in China. 4A digital agency with MNC PR agency’s experience in account service or project management is preferred.
▪ Passionate in Digital/social media communications as well as technology/trends.
▪ Strong planning skill and strategic thinking
▪ Strong creativity and out-of-box ideas generator.
▪ Strong team leader and player.
▪ Good communication skill and presentation skill
▪ Language skill: Native Chinese, Good command of English
▪ Better with digital experience including search engine marketing/optimization, website, development, application development.
▪ Have a good understanding in marketing trend, Chinese customer behaviors, and China digital landscape.

Responsibilities:
▪ Assist digital new business development that includes but is not limited to digital/social media
communications strategy.
▪ Independently work on MNC clients to offer ongoing digital consultation; manage client’s social media community, content development and social media programs.
▪ Consultation to digital program ideas and draft plan for other practice groups
▪ Social media/Industry research and case study including general media landscape and specific case that includes local social media channels: BBS, MicroBlog, Weixin, WeChat as well as international ones: Facebook, Twitter, etc

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


Manager, Corporate Practice

Location: Beijing

Responsibilities:

Client Service
▪ Demonstrate understanding of key client information, including general business strategy, industry trends and issues, products/ services, key opinion leaders, customers and competitors
▪ Manage multiple projects for multiple clients from concept to completion by anticipating challenges, troubleshooting problems, proposing solutions, offering client counsel, overseeing quality, and ensuring deadline and budget adherence
▪ Demonstrate the ability to write, edit and proofread to create high quality internal and external communications content
▪ Demonstrate an understanding of the differences in writing styles depending on the outlet, channel and audience (online, social network, traditional media, etc.)
▪ Demonstrate practical understanding of visual communications, desktop multimedia, social media and the digital landscape and how to incorporate these into client programs
▪ Demonstrate an understanding of research techniques to assist with various Edelman consulting processes, including analysis of media coverage and online conversation (volume and tone), and identification and categorization of various stakeholders, including organizations and individuals to be engaged by clients
▪ Participate in new business process, including research, audits, idea contribution and proposal preparation
▪ Participate in cross-practice and cross-geographical teams to provide clients and prospects with the most compelling team and proposal

Financial Planning and Management
▪ Demonstrate understanding of financial concepts at the project level, such as budgeting pricing structure (hourly vs. retainer accounts), over servicing and profitability
▪ Understand and participate in agency billing and invoicing procedure
▪ Record and submit time, expenses and POs to the right project codes on a timely basis – ideally daily, but no later than weekly
▪ Manage vendors to ensure budget adherence and value of services purchased
▪ Demonstrate ability to troubleshoot client budget issues
▪ Facilitate discussions between client and agency billing departments as necessary
▪ Assist project managers on tracking and monitoring financials (e.g., budget vs. actual)

Requirements:
▪ Bachelor degree or above
▪ At least 6 years of relevant experience in public relations and/or related fields including research, advertising, management consulting, media and publishing
▪ Good anti-pressure ability: accept reasonable OT
▪ Background: extensive experience in communications preferably at PR agency with a focus on consumer tech clients/brands
▪ Strong strategic thinking and problem solving skills
▪ Solid experience in managing and executing large communications projects and campaigns
▪ Team player (with experience managed 2-3 people’s team) and high English language skillset

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。


HRBP, HR Team

Location: Beijing

This HRBP position will work as a business partner to provide a broad range of human resource services to the business client teams. The work includes but is not limited to:

Responsibilities:
▪ Oversee the performance management /effective goal setting and deployment process to ensure the team goals are aligned and cascaded through the Organization.
▪ Process improvement, work with the country HR Leader to drive and deploy programs and processes
▪ Employee Engagement with action plan follow up, employee coaching and counseling, internal communication
▪ Workforce planning, in order to ensure the optimal resources and staffing Process
▪ Implementation of staffing, retention initiatives
▪ Participate in evaluation and monitoring of success of training programs. Follow-up to ensure training objectives are met.
▪ Understanding legal requirements and implementation
▪ Other project work as assigned

Requirements
▪ Bachelor degree in Business Administration or related discipline and at least 8 years of professional HR experience.
▪ Experience covering a wide range of HR functions etc.
▪ HR experience with MNCs
▪ Strong customer service orientation
▪ Proactive and can do attitude
▪ Ability to evaluate, analyses and resolve complex problems
▪ Project management skills
▪ Excellent written/oral communication & presentation skills
▪ Must speak fluent Mandarin & English

Please send us your English and Chinese resumes with a photo as attachment to: Careers.Beijing@edelman.com,请注明简历来自于麦迪逊邦。

By: Andrea Hou


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