PublicisWW-HRLOGOIN

资深数字营销策划经理 (Senior Digital Planning Manager)

Location: Shanghai
Client: Game/Cosmetics/FMCG

Job Responsibilities
• Crafting digital strategies for clients based on client needs and consumer insights.
• Overall marketing strategy planning insight.
• Being responsible for the development and implementation of strategies and programs among internal and external contacts
• Performing good analytical skill via strategic thinking with innovative implementations
• Market Insights & trends study and analysis
• Thinking creatively to apply new technologies/platforms to drive client objectives
• To manage crisis management for day-to-day campaign

Job Requirements:
• Over 6 years of working experience in marketing/advertising related field for brand management focusing on digital area
• Traditional Marketing Planning Skill is PLUS
• Game/Cosmetics/FMCG related industry servicing experience is preferred
• Strong understanding of ad serving & tracking processes
• Understanding proper tracking set-up procedures
• Open-minded, fast learner, highly motivated by new thinking and new technology.
• Good financial knowledge

To apply, please submit your resume to: Katherine.chu@publicis.com


数字营销客户总监/资深客户总监 (Digital Account Director/Senior Account Director)

Location: Shanghai
Client: FMCG

Job Responsibilities
• Develop a good relationship with client to serve as a trusted consultant.
• Exerts influence at all levels of Client/Agency organization—seen by Client/Agency as the daily team leader and strategic partner with key Client decision makers and Agency discipline team leaders
• Puts Creativity That Works in action through development of sound strategy, lead briefing that inspires Creative and selling of brilliant creative work that delivers on long-term brand vision
• Assure flawless execution of client projects, prioritize resources, and keep team and other groups informed of progress and changes
• Create and develop annual account plans and participate in regular account reviews with project teams and account management.
• Support senior team as required in new business development as required.
• Expand knowledge of additional software and new technologies as they develop, where applicable, and keep abreast with industry/category best practice.

Job Requirements:
• 6+ years of account management, FMCG clients servicing experience is plus
• Digital marketing experience with integrated marketing insight is MUST
• Demonstrated strategic or consultative approach to account management
• Proven success in growing account and revenue generation
• Experience managing services and project related business
• Ability to develop and motivate a team
• Excellent written and verbal communication skills and strong presentation skills

To apply, please submit your resume to: Katherine.chu@publicis.com

By: Summer Zheng


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