Y&R Shanghai seeks you
If you are interested in the opportunity at Y&R Shanghai, please send your resume to shanghai.hr@yr.com and let us know it’s from Madison Boom. For positions at Creative department, please provide your portfolio by mail or web link.

Creative Department:
• 文案  Copywriter
• 美术指导 Art Director
• 流程控制经理  Traffic Manager

Account Department:
• 客户副总监 Associate Account Director

• 资深客户执行 Senior Account Executive


Major Responsibilities:  
• Must be a skilled writer who is able to perform in a broad spectrum of advertising disciplines (print, TV, etc.)
• Must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications
• Work as a team with art director
• Contribute to the new business activities of the agency
• Recommend measures to improve work process methods and quality of product
• May include other duties as assigned

Qualifications / Specific Skill Requirements:
• Bachelor’s degree preferred
• At least 1 years of relevant working experience in agency
• Must have strong writing abilities–articulate and persuasive across advertising disciplines
• Ability to work under pressure and meet deadlines
• Word processing skills–able to use Microsoft Word or other word processing programs
• Strong presentation and negotiation skills
• Have physical and mental requirements to meet the above listed job responsibilities

Art Director

Major Responsibilities:  
• Responsible for securing approval for all work from their CD.
• Create own concepts, words and visual ideas for agency clients that are responsive to marketing/creative objectives and strategies.
• Actively work with Copywriters, Designers in the creation of visual solutions incorporating his concepts/ideas and the concepts/ideas of his/her team.
• Produce the final assets necessary for sending over to the Studio. This includes preparing and directing files for mock-ups and presentation boards.
• Create and document final design parameters, style guides and visual standards
• May include other duties as assigned

Qualifications / Specific Skill Requirements:
• Bachelor of Fine Arts in Design preferred.
• At least over 1 years 4A agency experience desired, with a thorough understanding of Art Direction/ Design.
• Demonstrate conceptual and design skills.
• Present ideas effectively. Ability to talk about your work internally. And, just as important, the ability to listen and understand client feedback and feedback from internal critiques.
• A command of Typography, Color, Composition, Hierarchy.
• Create and execute ideas in an efficient, organized way.
• Capable of working on multiple projects simultaneously.
• Knowledgeable of branding and conceptual development.
• Knowledge of Illustrator, PhotoShop, and related Mac creative programs.
Have physical and mental requirements to meet the above listed job responsibilities.

Traffic Manager

Major Responsibilities:  
• Open jobs based on direction from Account Team: Open job numbers, Production and/or Time of Staff (TOS), and assign ID numbers.
• Gather production estimates from buyers to generate Donovan work order: Obtain publication and/or production specs and provide to appropriate buyers for estimating; Alert Account if estimate exceeds budget parameters.
• Track actual budget spent against estimate: Alert Account if actual budget is or will exceed budget parameters.
• Collect and disseminate project related information: Includes but is not limited to Cross-discipline and project briefs, approved estimates, proposed production timing, change orders/requests and insertion orders.
• Maintain electronic and paper job records (job jackets): Set up server folder to house all electronic job documents by job number; Obtain final ad/project PDF (and readers) for Digital Asset Manager (DAM).
• Obtain initial direction (deadlines/control limits) from Account Team.
• Contact departments for team assignments.
• Gather scheduling input from buyers and contributing departments to generate timeline.
• Track progress of all production jobs: Maintain standard agency status report; Check in with team members regularly; Alert Account if deadlines are in jeopardy.
• Route creative materials for internal approvals and signatures: Secure signatures from Account, Production and Y&R Legal (as needed); Understand what is routing (verify that comments and revisions have been addressed before routing to next person/dept).
• Initiate and coordinate work from internal departments (e.g. Art Production).
• Schedule kick-off meetings.
• Schedule and lead weekly production status meetings: Develop and maintain weekly production status report working with Project Team; Take meeting notes with next steps and provide to team.
• Serve as gatekeeper for instructions and information to the team: Alert team of approvals and changes to schedule, budget or specs.

Qualifications / Specific Skill Requirements:
• Bachelor’s Degree (Marketing, Communications, or Advertising preferred).
• Over 5 years relevant working experience in 4A agency.
• Desire to learn.
• Ability to manage multiple priorities under strict deadlines.
• High attention to detail.
• Strong oral and written communication skills.
• Possess physical and mental requirements to meet the above listed job responsibilities.

Associate Account Director  客户副总监

Major Responsibilities:
• Strengthen and expand relationships with their key Y&R clients.
• Lead and manage the other members of the Account team on a day-to-day basis, ensuring a high quality of output and team morale.
• Day to day lead for account team, planning and creative teams in implementing class-leading solutions and ensure agency resources are used effectively.
• Maintain thorough up-to-date knowledge of client’s business. Keep abreast of all facets of the business.
• Is the creative “teams” main day to day contact, providing direction on creative briefs and generating enthusiasm/trust from the team with which they work.
• Is a sound judge of creative work and is able to coherently argue the case for working being on or off brief.
• Is responsible for overseeing the production of all campaigns produced.
• Ensure financial management and control, including client budget, expense reporting, and campaign profits/losses and monthly agency forecasting, tracking and billing.
• Grow a dynamic, knowledgeable and pro-active Y&R team.  Conduct performance management and goal assessment of direct-reports.

Qualifications / Specific Skill Requirements:
• BA/BS degree.
• 5 years relevant working experience in 4A agency.
• Excellent business development and project management skills.
• Successfully managing multiple client assignments.
• Knowledge of all agency functional areas.
• Proven track record of developing client business.
• Agency and account management experience required.
• Man-management experience essential.
• Excellent written and verbal communication skills.
• Ability to handle multiple projects through effective organizational skills.
• Have physical and mental requirements to meet the above listed job responsibilities.

Senior Account Executive

Major Responsibilities:  
• Prepare accurate call reports and distribute to applicable client and internal team members.
• Effective execution of relationship marketing programs including written communication of program changes and updates to all team members.
• Consult with Creative, Account Management and other internal departments to communicate client objectives and to develop strategic solutions. Develop draft of creative and/or project brief.  Submit to Supervisor for review/approval.
• Participate in creative development and reviews to ensure that concepts and execution are on strategy and meet objectives. Review and approve copy, layouts and proofs for assigned projects prior to presentation.  Submit to Account Supervisor for approval.
• Job files and completion of various process-related forms.
• Set agendas for scheduling and running meetings.
• Prepare estimates, estimate revisions, work orders and other critical financial checkpoints to keep projects on time and on budget.
• Maintain schedules and ensuring timely completion of projects.
• Help provide recommendations to Manager for expanding the scope of the client relationship based on the opportunities observed.
• Shows enthusiasm for their client’s business.
• Regularly monitors and analyses competitive advertising and competitive product activity.
• Answers all client queries promptly.

Qualifications / Specific Skill Requirements:
• Bachelor’s Degree in Advertising or Marketing major.
• At least 1 years of Account Executive 4A experience.
• Proven track record of exceptional service.
• Excellent written and verbal communication skills.
• Ability to handle multiple projects through effective organizational skills.
• Have physical and mental requirements to meet the above listed job responsibilities.

By: Summer Zheng


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