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IPG盟博广告公司介绍:
IPG盟博广告是一家新兴的全球代理机构,以动态营销为核心。公司旗下的媒体机构包括优盟媒体(UM)、极致传媒(Initiative)等。IPG 盟博广告公司,Dynamic by Design。
盟博广告由IPG集团于2007年创立,全球媒体承揽额达370亿美元,于130多个国家拥有 8500 余名营销传播专家,帮助客户实现营销投资收益最大化。盟博中国创造着年均30亿人民币的营业额,在北京、上海和广州办公室拥有300余名员工。
了解更多“新鲜事”请见官方微信→ 

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招聘职位:

工作地点:上海  Shanghai

• Business Director 业务总监
• Planning Manager 媒介策划经理
• Planning Supervisor 媒介策划主管
• Digital Planning Director 数字媒介策划总监
• Digital Planning Manager 数字媒介策划经理
• Research Manager 媒介调研经理
• TP Manager 媒介购买经理
• Mobile Associate Director  Mobile副总监
• Mobile Supervisor  Mobile主管
• Programmatic Director 程序化购买总监
• Programmatic Manager 程序化购买经理
• Associate SEO Director  SEO副总监
• Associate SEM Director  SEM副总监
• Associate E-Commerce Director  电商副总监

有意者请将简历发送至:jessica.ding@mbww.com,并注明消息来源于麦迪逊邦

Business Director 业务总监

工作地点:上海

职位描述:
1.Demonstrate strong understanding, trust and relationship with senior level Clients;
2.Participate in the development of broad-ranging analysis and presentations across all businesses for China;
a)Develop high-level data driven analyses based on business needs and opportunities;
b)Develop informative and impactful presentations;
c)Concisely articulate story and recommendations within presentations;
3.Initiative on media opportunity seeking and evaluate to client;
4.Delivery client’s request exactly and track to make sure all revision will be followed to action;
5.Be sensitive to new business opportunity and supportive to new business development. Demonstrate ability to delegate the planning team’s understanding and execution of resources within a Media Agency and it’s relationships;
6.Demonstrate ability to manage and coach a Planning team on personal and work issues;
7.Help identify opportunities, processes or systems that could lead to the improvement of on-going business operations;
8.Mainly focus on Fiat client. But also need spend some time for service of other clients.

任职要求:
1.Minimum 9+ years media experience (preferably in Planning) in 4As agency;
2.Solid interpretation and competency of media concepts, of media research software programs and of system, ie monitoring, invoicing, placement of orders, briefing etc;
3.Bachelor degree and above.
4.Sharp business mind.
5.Ability to build effective working relationships and credibility with staff at all levels, and all functional and cultural backgrounds
6.Superior written and verbal communication skills

Planning Manager媒介策划经理

工作地点:上海

职位描述:
1.Responsible for day to day planning on assigned brands;
2.Play active support roles in ensuring quality service and delivery;
3.Maintain quality control of all projects and plans of clients;
4.Supervise and instruct Media Planner/Senior Planner’s document writing;
5.Assist the (Associate) Planning Director in creation and implementation of a holistic communication plan and architecture for their brands
6.Have an in-depth knowledge of the client's business and its competitors to determine sufficient advertising and media needs and to ensure plans are properly executed and delivered
7.Ensure that projects are produced completely, accurately and with a maximum of manpower efficiency

任职要求:
1.Excellent general education with 4-5 years relevant experience;
2.Must have excellent communication and presentation skills;
3.Proficiency in Mandarin, English both in conversation & writing Computer knowledge, especially PPT in English is a must;
4.Always keep a cool head when facing numbers and pressure;
5.Detail-oriented, patient, independent and responsible for work;
6.Be a frequent user of OFFICE software and media tools software.

Planning Supervisor 媒介策划主管

工作地点:上海

职位描述:
1.Direct report to Planning Director
2.Assist to set media objective, analyze market/consumer dynamics, and formulate media strategy
3.Assist to construct media plan with recommendation on media channels, budget allocation and scheduling strategy
4.Brief buying team to ensure an effective implementation of the approved media plan
5.Co-ordinate with clients and creative agencies in day-to-day account handling and media servicing

任职要求:
1.3-4 media planning experience with 4A agencies, good understanding of the work flow of advertising and preferably experience
2.Experience in handling big FMCG clients and strong in TV planning skill
3.Good communication and presentation skills.  Able to convince and influence other effectively
4.Able to prioritize jobs & communicate these priorities to the team and motivate all members
5.Proficiency in Mandarin, English both in conversation & writing
6.Computer knowledge, especially PPT in English is a must

Digital Planning Director 数字媒介策划总监

职位描述:
1.Develop the digital side of clients business through good strategic thinking and leadership. This covers everything from developing deeper brand experiences through to advising on how to best use their data to deliver the most effective results.
2.Mentor and develop the team by providing inspiration and helping develop their planning skills.
3.Project managing key client campaigns across all digital channels
4.Ensuring best practice is adhered to across all aspects of the digital work

任职要求:
1.8+ years of experience in Digital / Strategic Planning of working with digital media and will need to demonstrate understanding of everything from digital display right through to creative technologies, data analytics methodology and tools, SEM, mobile, website development, emerging media platforms
2.Have a passion for interesting and varied digital work and developing clients' businesses through a strategic approach to their needs
3.Need to advise clients on all aspects of the digital landscape and be able to deliver tangible results. Proactivity, the need to enjoy challenging situations and a can do attitude are essential
4.Be a broad thinker who isn't afraid to get their hands dirty, self-starting, imaginative and have the ability to see projects through to the end
5.Proven track record on great client service kill

Digital Planning Manager 数字媒介策划经理

职位描述:
1.Overseeing day to day digital strategy and execution for Campaign
2.Manage and grows the client relationship and business under the direction of  Digital Director
3.Understands clients businesses and identifies potential services/products to maximize client ROI
4.Provides leadership, support and ongoing guidance to members of the project team
5.Has a point of view on industry structure, trends, initiatives, and issues
6.Develops detailed proposals and statements of work to win projects

任职要求:
1.More than 5 years’ experience in digital media planning.
2.Knowledge of all media planning functional areas; IUsertracker, CMMS ,DSP,OTV,SEM, Mobile.
3.Passion to work in digital or advertising industry
4.Solid experience in managing digital campaigns
5.Target-oriented, keen sense of creative thinking and problem solving
6.Strong presentation skills in both English and Mandarin

Research Manager 媒介调研经理

职位描述:
• Coordinate and steward specific client requests from planning groups.
• Produce and supervise reports and analyses on issues in media and other areas regarding research.
• Interface with the Systems group on development, design, and stewardship of department systems.
• Participate on department committees and/or task force projects.
• Train and supervise researchers and participate in department training programs.
• Keep abreast of, and be thoroughly acquainted with:
• Audience and competitive expenditure reports
• New syndicated and special reports
• Copy testing services and ancillary data germane to the various media
• Act as primary contact for domestic partner on agency requests.

任职要求:
• Minimum Bachelor degree required
• At least five years’ experience in management consulting, marketing, advertising or interactive/technology consulting research related work
• Advanced understanding of web analytics tools.
• Expertise in gathering qualitative and quantitative data, developing reports and creating client presentations that are insight-driven and tell a story.
• Ability to manage multiple studies in various stages of the process.
• Ability to stay abreast with state-of-the-art research methodologies.
• Advanced Computer literacy
• Time Management

TP Manager 媒介购买经理

职位描述:
负责客户工作的日常对接,准确准时高质量的完成收到的Breif;能够协助领导完成部分Support工作;教导Junior的同事更好的完成工作。
任职要求:
• 有责任心,态度积极,吃苦耐劳
• 英语基本读写、沟通能力
• 有较强的沟通、协调和组织能力
• 服从公司的工作安排

Mobile Associate Director (Project Management )  Mobile副总监

职位描述:
• In charge of production business include H5 development , APP development and VR development
• QC production project and build pricing model of production business
• Cooperate with Global tech hub and adapt tech solution to China Market

任职要求:
• over 5 years  mobile/digital /IT /Programmatic /production house experience ,with good sense with advertising & technology  , rich experience for project management . Good at English .

Mobile Supervisor  Mobile主管

职位描述:
• Face to the client /internal client team deal with regular mobile planning work include Media recommendation , sell innovation solution
• Double Check Master Plan & Spot plan from Ansible TP team for regular request .
• Organize and allocate budget or plan for non-media solution /tech-solution
• Lead execution for Non-standard media solution

任职要求:
• over 3 years  mobile/digital  industry experience ,with good personality ,good relationship with Mobile Media ,Familiar with media execution . Good at English

Programmatic Director 程序化购买总监

职位描述:
• Working closely with planning team in strategic way – developing accounts, planning and shaping display strategies .
• Responsible for execution and delivery of campaigns by delivery teams – coordinating and ensuring campaigns meet and exceed client goals.
• Manage programmatic execution team.
• Work closely with Head of Cadreon to shape and develop programmatic proposition.

任职要求:
• At least 5 years experience in the AdTech space with a background of at least 3 years in people management.
• Strong understanding and experience with DSPs, DMPs, ad servers, video platforms and hands on experience on trading, media buying and planning.
• Solid knowledge of the digital media buying ecosystem.
• High-energy, drive and ability to adapt and succeed in the fast-paced and volatile industry.
• Exceptional communication and interpersonal skills

Programmatic Manager 程序化购买经理

职位描述:
• Get the programmatic newest develop trends in global and local market to build new product and service package for local business
• Be responsible for the client service and campaign management/operation to achieve the successful programmatic campaign delivery within KPI
• Maintain good relationship with the partners including Media partners, DSP, Data partner, AD verification etc.
• Create, develop, and execute Programmatic Buying marketing strategies through various digital programs, and dig out potential programmatic business opportunities with strategic planning leaders

Associate SEO Director  SEO副总监

职位描述:
– Provide strategic leadership and direction to build up our SEO capabilities
– Work closely with clients’ marketing team to drive SEO strategy
– Keep close communication with global/regional search team to beef up SEO capabilities and uplift our service to global clients
– Lead and develop an efficient SEO team to manage clients’ activities on search engine to achieve KPI of either traffic/kws ranking/brand reputation management in SERPs
– Build strong collaboration with cross functional team including SBU, planning, buying, finance etc.

任职要求:
– Minimum of 5 years of professional experience on SEO, Substantial SEO experience either agency or client side
– Experience in leading a team with planning & pitching
– A good understanding of the China search engine market trend and the ability to leverage key networks and contacts within the online space
– Good Experience on Offer site SEO/Search Reputation Management
– Ability to drive strategy and change while managing, implementing, analyzing and reporting on SEO projects.
– Superior analytical skills and experience applying data to make decisions
– Expert on Baidu product lines, current web technologies and comment SEO tools.
– Good Knowledge of best-case site structure. Ability to create and implement clear and organized content creation process
– Project management experience with demonstrated ability to prioritize work independently as well as managing multiple tasks
– Excellent communication skills, both written and spoken (native Mandarin, strong English) and a willingness to engage effectively across the business; Ability to work as part of a team and but also to be self starter

Associate SEM Director  SEM副总监

职位描述:
1.为客户提供专业SEM (SEO) 服务
2.领带团队工作,管理团队多行业客户的投放需求,确保团队工作效率及效果,带领团队成长
3.领导团队参与新客户SEM业务的比稿,帮助公司拓展Digital业务客户
4.除PPC产品之外,需要深入创新运用搜索平台display等多元化产品,提升客户的品牌及效果产出。
5.与策划团队紧密合作提供客户整合营销方案及策略支持
6.与global和regional搜索团队密切合作服务于现有大客户及新业务拓展
7.与各大搜索引擎媒体沟通协调投放及政策事宜
8.给予现有团队SEM专业培训,协助公司获得百度专业认证资格

任职要求:
1.大学本科以上学历
2.4年以上SEM管理优化经验,2年以上团队管理经验
3.充分了解各大搜索引擎(百度、Google、搜狗、搜搜等)系统及产品,并能熟练操作后台
4.对搜索引擎未来发展有清晰见解;了解搜索引擎产品发展动态及竞争对手情况
5.熟悉GA,百度统计等广告监测系统,并能结合客户的实际投放需求制定数据追踪策略
6.有丰富的创意策划能力和敏锐的营销市场洞察力,善于数据分析
7.能承受压力,有良好的团队合作能力,具有很强的沟通协调能力和商务谈判能力,思维开阔,性格活跃,学习能力强。

Associate E-Commerce Director  电商副总监

职位描述:
Provide strategic leadership and direction to build up our eCommerce capabilities
– Work closely with clients’ marketing & EC team to drive EC strategy & campaign efficiency
– Lead and develop an efficient EC team to manage clients’ activities on major EC platforms to achieve KPI of either traffic conversion or brand engagement
– Building relationships with the major E-Commerce players to drive partnerships on a strategic level (TMall ,JD etc.) ,including but not limited to negotiation of resources, Alimama advertisement relations, liaison with TP & Marketplace key account departments, etc.
– Build strong collaboration with cross functional team including SBU, planning, buying, finance etc.

任职要求:
Minimum of 3 years of E-Commerce and / or Digital Performance Marketing experience, preferably on major Chinese marketplaces such as TMall and JD.
– Experience in leading a team with planning & campaign operation functions.
– Minimum of 6 years combined experience in advertisement or digital marketing agency industry, E-Commerce or retail key account management, sales planning, account development, marketing and/or business development.
– A good understanding of China eCommerce market and the ability to leverage key networks and contacts within the online space
– Ability to drive strategy and change while managing, implementing, analyzing and reporting on E-Commerce projects. Ability to navigate well in the fast moving China eCommerce market.
– Superior analytical skills and experience applying data to make decisions
– Project management experience with demonstrated ability to prioritize work independently
– Good written and oral communication skills (native Mandarin, strong English) is a must                                                

By: Summer Zheng


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