MSL-2017-630-logoAbout MSL

(As a Business-Driven Communications Consultancy, we’re focused on delivering INTEGRATED, creative
programs through data-based INSIGHTS, and driven by making a real IMPACT on business through strategic communications in the digital age.

MSL is Publicis Groupe’s strategic communications and engagement group with more than

3,500 people across close to 100 offices worldwide. Advisors in all aspects of communication strategy, we deliver multi-channel creative programs for more than 25 of the world’s top 100 brands, as well as advise them on critical business issues. In 2013, The Holmes Report recognized MSL as the “Best Corporate Consultancy in the World” and “Asia Pacific Consultancy of the Year”. In the same year, Campaign
Asia named MSL PR Agency Network of the Year for the second consecutive years (2012 and 2013).

MSL has the largest PR, social media and events teams in Greater China (12 offices and 700+ professionals) and includes brands MSL, Genedigi MSL, Luminous Experiential MSL、, and King Harvests MSL. MSL is a full-serve strategic communications and social engagement consultancy with more than 200 staff in Beijing, Shanghai,  Guangzhou and Chengdu delivering business results for some of the world’s most valuable brands. We were named “China Agency of the Year” twice within four years by The Holmes Report. MSL also won accolades from SABRE, the International PR Association, the China PR Association, the International Business

Awards, and China’s New Media Festival.

Learn more about us at: mslgroup.cn | Sina Weibo: @mslgroup )

有意者请将简历发送至: jessicax.liu@mslgroup.com ,并注明消息来源于麦迪逊邦。


高级助理/助理顾问-Digital

职位职责
1. 参与客户会议及提案,为客户或项目组提供策略及实施支持;
2. 参与/独立负责数字营销项目的需求分析、方案撰写、项目实施及总结;
3. 制定项目工作计划,保持与客户、项目团队的沟通与协调;管理、协调内外部资源及合作伙伴,确保 项目交付;
4. 指导并帮助所在项目组成员提高工作能力及专业技能;
5. 了解数字营销趋势、平台及技术,并转化为实施工具与实践应用;
6. 内部流程协调、支持,项目资料整理、归档。

任职要求
1. 热爱数字/社交媒体营销,了解相关技术、应用趋势并能快速学习和应用;
2. 3 年以上数字营销项目、社会化媒体营销服务经验,擅长整合数字营销项目管理;能够独立撰写整合数 字营销方案优先;
3. 具有社会化媒体运营经验(微博、微信等);能够独立撰写社会化媒体运营方案、日常文案等;
4. 较强的逻辑思考及判断力,项目把控能力、沟通理解能力,良好跨团队协作和资源整合能力;擅长需 求梳理分析并提出解决方案,能妥善处理各种突发情况;
5. 工作积极主动、有条理,愿意不断学习并接受挑战,具有创新、激情以及创造性视野,能够承受较大 工作压力;
6. 熟练使用 MS Office(或 iWork), Photoshop 等办公软件;
7. 有服务汽车品牌经验者优先;
8. 英文读写能力优秀,听说流利者优先。


Associate Consultant- Corporate

We are looking for a public relations professional to join MSL ,The person must possess at least 4 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and technology field would be advantageous. Previous agency experience is preferred.

Responsibilities:
• Demonstrate proficiency in writing key strategic documents (e.g., key messages, FAQ);
• A coach who leads in a respectful, caring way that allows for pride, growth and satisfaction of junior Team members, tutor subordinates to become proficient in the written and verbal communication appropriate to their level;
• Independently handle one or more Client Teams in large projects and/or retainer clients;
• Responsible for strategic client service documents and processes such as the Monthly work plan, Yearly work plan, Quality follow-up and Quarterly/yearly reviews;
• Develop PR plans with integrated social media elements and overall media strategy; proficient in using various media tools for individual client needs;
• Expand network of journalists and influencer networks, demonstrate in-depth knowledge of journalists/ influencers' interest and work preference;
• Lead brainstorming and creative process;

Requirements:
• At least 4 years PR or related working experience, more than 2 years’ experience in serving relevant clients.
• Strong strategic thinking, planning and writing ability.
• Good team management skill, solid event organization skills, ability to handle and manage stressful situations.
• Good understanding and network of media;
• Ability to develop and present new business pitches;
• Strong oral, writing and editing skills. Proficient in MS office operation.


Associate- Corporate

We are looking for a public relations professional to join MSL,The person must possess at least 2 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in financial clients. Previous agency experience is preferred.

Responsibilities:
• Develop comprehensive understanding of the whole industry, also essential understanding of client products and business model. Identify the market position of client’s products accurately;
• Demonstrate proficiency in writing basic documents required in the agency business (e.g. emails, summaries, minutes, media releases, pitch notes);
• Ensure smooth logistics and coordination for client meetings;
• Develop positive relations with key media/influencers, solid media relationship skills with business and consumer media. Possession of own media resource;
• Able to understand media/influencer opportunities based on knowledge of stakeholders to develop innovative/quality media pitch angles or proposals;
• Be a responsible team player, identifying personal issues and providing solutions to promote the standard of work;
• Contribute personal input to improve existing templates. Support team in the logistical co-ordination of new business pitches;

Requirements:
• Bachelor degree or above, major in business management or advertisement is a plus.
• At least 2 years of experience preferable with PR agency with proven results.
• Mature, initiative, responsible and result oriented. Be able to work under pressure and work independently in a short time.
• Excellent verbal and written communications skills both in Chinese and English.


Senior Consultant- Corporate

We are looking for a public relations professional to join MSLGROUP China ,The person must possess at least 7 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in Consumer clients and corporate communication practice. Previous agency experience is preferred.

Responsibilities:
• Responsible to effectively manage the corporate communications of a Fortune 500 company to achieve client results or objectives; ensure high-quality service/deliverables, maintain positive client relationship, and expanding business offering with reasonable profitability;
• Understand the main trends in the client industry and relate them to the PR strategy, use knowledge to advance clients ‘program and build thought leadership;
• Make realistic and sound recommendations that takes into consideration short and long-term perspectives, and client’s constraints;
• Supervise the team performance, coach and tutor members to help them to learn and grow, identify team members with different levels of performance & potentials and manage them that will result in an effective retention;
• Expand and own network of senior journalist and influencer relationships and introduce them to clients where needed;

Requirements:
• At least 7 years working experience in public relations agency or related, more than 2 years’ experience in managing team work.
• Capabilities to understand the key concept of a brand and how to develop creative ideas based on the concept or key message.
• Have big picture and strategic thinking in PR management. Better to coordinate in business development planning.
• Team management skills, has passion and sense to coach and grow the members.
• Be able to develop strategic pitch proposals and seasonal/annual communication plans
• Best have experience in cross-office cooperation, familiar with the regional status of market.
• Fluent in English and Chinese, good skills in PPT and proposal writing.


Senior Associate- Fashion Lifestyle

We are looking for a public relations professional to join MSLGROUP China ,The person must possess at least 3 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in Fashion and Lifestyle clients. Previous agency experience is preferred.

Responsibilities:
• Write reports and simple event proposal, build a sense of overall consciousness;
• Take ownership of responsibility area, able to identify priorities between more than one client, able to lead on small/simple project or retainer;
• Develop essential understanding of client industry and competitors. Responsible for and focused on delivering client results and objectives, independently and within the team;
• Build online influencer relationships and database;
• Brief and guide up to two subordinates, under supervision and alignment with supervisors, on support activities and tasks to be completed;
• Able to incorporate knowledge gained into anticipating issues on daily work and recommend solutions to supervisors;
• Demonstrate sound understanding of design, print and production, and event organization.

Requirements:
• Minimum of 3 years PR related experience preferably obtained with leading PR agencies or MNCs.
• Ability to plan and organize media outreach and other related client events.
• Good at logical thinking and analyzing, proficient in MS office operation.
• Strong writing skills complimented with extensive media release drafting experience.
• Fluent written and verbal English / Chinese.


Associate- Technology

We are looking for a public relations professional to join MSLGROUP China ,The person must possess at least 2 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in Technology clients. Previous agency experience is preferred.

Responsibilities:
• Develop comprehensive understanding of the whole industry, also essential understanding of client products and business model. Identify the market position of client’s products accurately;
• Demonstrate proficiency in writing basic documents required in the agency business (e.g. emails, summaries, minutes, media releases, pitch notes);
• Ensure smooth logistics and coordination for client meetings;
• Develop positive relations with key media/influencers, solid media relationship skills with business and consumer media. Possession of own media resource;
• Able to understand media/influencer opportunities based on knowledge of stakeholders to develop innovative/quality media pitch angles or proposals;
• Be a responsible team player, identifying personal issues and providing solutions to promote the standard of work;
• Contribute personal input to improve existing templates. Support team in the logistical co-ordination of new business pitches;

Requirements:
• Bachelor degree or above, major in business management or advertisement is a plus.
• At least 2-3 year of experience preferable with PR agency with proven results.
• Mature, initiative, responsible and result oriented. Be able to work under pressure and work independently in a short time.
• Excellent verbal and written communications skills both in Chinese and English.

By: Summer Zheng


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