MSL-2017-630-logoAbout MSL

(As a Business-Driven Communications Consultancy, we’re focused on delivering INTEGRATED, creative
programs through data-based INSIGHTS, and driven by making a real IMPACT on business through strategic communications in the digital age.

MSL is Publicis Groupe’s strategic communications and engagement group with more than

3,500 people across close to 100 offices worldwide. Advisors in all aspects of communication strategy, we deliver multi-channel creative programs for more than 25 of the world’s top 100 brands, as well as advise them on critical business issues. In 2013, The Holmes Report recognized MSL as the “Best Corporate Consultancy in the World” and “Asia Pacific Consultancy of the Year”. In the same year, Campaign
Asia named MSL PR Agency Network of the Year for the second consecutive years (2012 and 2013).

MSL has the largest PR, social media and events teams in Greater China (12 offices and 700+ professionals) and includes brands MSL, Genedigi MSL, Luminous Experiential MSL、, and King Harvests MSL. MSL is a full-serve strategic communications and social engagement consultancy with more than 200 staff in Beijing, Shanghai,  Guangzhou and Chengdu delivering business results for some of the world’s most valuable brands. We were named “China Agency of the Year” twice within four years by The Holmes Report. MSL also won accolades from SABRE, the International PR Association, the China PR Association, the International Business

Awards, and China’s New Media Festival.

Learn more about us at: mslgroup.cn | Sina Weibo: @mslgroup )


Associate Consultant (integrated Corpcom)

We are looking for a public relations professional to join MSL,The person must possess at least 3 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in FMCG/Food Beverage field would be advantageous. Previous agency experience is preferred.

Primary Responsibilities

This role will involve managing existing client work, and supporting business development for the practice as a whole. For content and marcom based.

He/she will manage the following:
• Provide client service support: attend meetings, meet deadlines, troubleshoot problems, draft recaps
• Government relationship management
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles
• Manage projects working with staff and vendors, including tracking financial details
• Demonstrate understanding of and implement public engagement and social media tools
• Identify and work with media; demonstrate network of traditional and online media contacts
• Supervise staff junior to you on marcom projects
• Participate in new business process and industry association

Skills and qualification required
• Over 3 years related professional experience, proficient in lifestyle/FMCG/food and Beverage industry services
• Bachelor Degree or above
• Strong oral and written business communication skills
• Strong sense with copywriting skill
• Strong media relations and skillset on marcom communications
• Demonstrates potential to lead projects and interact with clients
• Can anticipate client and team needs
• Complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors Strong commitment and dedication to the agency’s success as well as personal career Consistently meets deadlines
• Attentive to detail and quality

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Consultant-consumer 顾问

Responsibilities:
• Demonstrate proficiency in writing key strategic documents (e.g., key messages, FAQ);
• A coach who leads in a respectful, caring way that allows for pride, growth and satisfaction of junior Team members, tutor subordinates to become proficient in the written and verbal communication appropriate to their level;
• Independently handle one or more Client Teams in large projects and/or retainer clients; lead internal meetings, set strategy, plan and coordinate daily work. Build trust with the client and be regularly consulted for opinions and ideas;
• Responsible to effectively manage one large/complex client account to achieve client results or objectives;
• Responsible for strategic client service documents and processes such as the Monthly work plan, Yearly work plan, Quality follow-up and Quarterly/yearly reviews;
• Develop PR plans with integrated social media elements and overall media strategy; proficient in using various media tools for individual client needs;
• Expand network of journalists and influencer networks, demonstrate in-depth knowledge of journalists/ influencers' interest and work preference;

Requirements:
• At least 5 years PR or related working experience.
• Experience of managing 3-4 clients/projects simultaneously or an international client.
• Strong strategic thinking, planning and writing ability, solid event organization skills.
• Strong social sense with digital copywriting skill
• Strong media relations and skillset on digital communications
• Can anticipate client and team needs
• Ability to handle and manage stressful situations. Strong logical thinking and analyzing skills.
• Ability to develop and present new business pitches.
• Fluent in English and Chinese, proficient in MS office operation.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Associate Consultant-FMGG

Responsibilities:
• Demonstrate proficiency in writing key strategic documents (e.g., key messages, FAQ);
• A coach who leads in a respectful, caring way that allows for pride, growth and satisfaction of junior Team members, tutor subordinates to become proficient in the written and verbal communication appropriate to their level;
• Independently handle one or more Client Teams in large projects and/or retainer clients;
• Responsible for strategic client service documents and processes such as the Monthly work plan, Yearly work plan, Quality follow-up and Quarterly/yearly reviews;
• Develop PR plans with integrated social media elements and overall media strategy; proficient in using various media tools for individual client needs;
• Expand network of journalists and influencer networks, demonstrate in-depth knowledge of journalists/ influencers' interest and work preference;
• Lead brainstorming and creative process;

Requirements:
• At least 5 years PR or related working experience, more than 2 years’ experience in serving relevant clients.
• Strong strategic thinking, planning and writing ability.
• Good team management skill, solid event organization skills, ability to handle and manage stressful situations.
• Good understanding and network of media;
• Ability to develop and present new business pitches;
• Strong oral, writing and editing skills. Proficient in MS office operation.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Associate-Consumer

Responsibilities:
• Develop social media communication plan, provide digital and social media strategy/solution, including website, APP, social media, etc.
• Build relationship with client, and provide professional suggestions and creative ideas to client;
• Maintain official Weibo & WeChat accounts, and manage social (Weibo & WeChat) communities;
• Execute social campaigns/projects;
• Manage relationship with social KOLs;
• Conduct social media analysis and provide recommendations;
• Execute the production of social media tool

Qualification:
• 1 year+ digital and social media communication experience in advertising / digital / PR agency; with creative background is preferred;
• Good sense of FMCG/fashion / lifestyle brand communication;
• Good experience in client relationship management;
• Strong digital marketing knowledge;
• Excellent communication skills in English and Chinese;
• University graduates or above.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Senior Associate

Highlight:
We are looking for a public relations professional to join MSL,The person must possess at least 2 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in FMCG/lifestyle fields would be advantageous. Previous agency experience is preferred.

Primary Responsibilities
• Provide client service support: attend meetings, meet deadlines, troubleshoot problems, draft recaps
• Client relationship management
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles
• Manage projects working with staff and vendors, including tracking financial details
• Demonstrate understanding of and implement public engagement and social media tools
• Identify and work with media; demonstrate network of traditional and online media contacts
• Supervise staff junior to you on big/creative projects
• Participate in new business process and industry association

Skills and qualification required
• 2 years related professional experience, proficient in lifestyle/FMCG/food and Beverage industry services
• Bachelor Degree or above
• Strong oral and written business communication skills
• Strong sense with copywriting skill
• Strong media relations and skillset on marcom communications
• Demonstrates potential to lead projects and interact with clients
• Can anticipate client and team needs
• Complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Strong commitment and dedication to the agency’s success as well as personal career
• Consistently meets deadlines
• Attentive to detail and quality

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Associate

Practice: Consumer

Responsibilities:
• Develop social media communication plan, provide digital and social media strategy/solution, including website, APP, social media, etc.
• Build relationship with client, and provide professional suggestions and creative ideas to client;
• Maintain official Weibo & WeChat accounts, and manage social (Weibo & WeChat) communities;
• Execute social campaigns/projects;
• Manage relationship with social KOLs;
• Conduct social media analysis and provide recommendations;
• Execute the production of social media tool

Qualification:
• 1 year+ digital and social media communication experience in advertising / digital / PR agency; with creative background is preferred;
• Good sense of FMCG/fashion / lifestyle brand communication;
• Good experience in client relationship management;
• Strong digital marketing knowledge;
• Excellent communication skills in English and Chinese;
• University graduates or above.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Associate Consultant,FMCG

Responsibilities:
• Demonstrate proficiency in writing key strategic documents (e.g., key messages, FAQ);
• A coach who leads in a respectful, caring way that allows for pride, growth and satisfaction of junior Team members, tutor subordinates to become proficient in the written and verbal communication appropriate to their level;
• Independently handle one or more Client Teams in large projects and/or retainer clients;
• Responsible for strategic client service documents and processes such as the Monthly work plan, Yearly work plan, Quality follow-up and Quarterly/yearly reviews;
• Develop PR plans with integrated social media elements and overall media strategy; proficient in using various media tools for individual client needs;
• Expand network of journalists and influencer networks, demonstrate in-depth knowledge of journalists/ influencers' interest and work preference;
• Lead brainstorming and creative process;

Requirements:
• At least 5 years PR or related working experience, more than 2 years’ experience in serving relevant clients.
• Strong strategic thinking, planning and writing ability.
• Good team management skill, solid event organization skills, ability to handle and manage stressful situations.
• Good understanding and network of media;
• Ability to develop and present new business pitches;
• Strong oral, writing and editing skills. Proficient in MS office operation.


MARKETING MANAGER

FUNCTION: MARKETING

Based in Shanghai

Overview

This role is a highly strategic role for MSL, and the right person will be able to learn and grown tremendously in this position. The role includes being a strategic business partner to Group agency MD:s and CEOs, as well as to conceive, lead and implement impactful communications programs that are strong enough to impress within our own industry of experts. The right person will get exposure to several of the company’s highest leaders, and the career opportunities are very good for mature, result-driven high achievers. At MSL and at PWW in China, we are convinced that we have the right talent and capabilities onboard to truly drive and lead our respective industries in mainland China, and the role of the Marketing Manager is to work closely with the leadership to make sure that this is communicated also to clients, talent and other stakeholders in this dynamic and fast changing communications landscape.

Job Description
• Reporting to MSL Marketing Leader
• Drive MSL external and internal PR communications and marketing activities for the network’s MSL offices, working closely with the key executive leaders of MSL and regional and other agencies of Publicis Groupe
• Drive media relations for Publicis Worldwide in China
• Leading the marketing initiatives for MSL transformation to marketing and communications group. Activities include but are not limited to:
• Proactively implement media strategies
• Coordinate and consolidate media inquiries and direct to respective key leaders accordingly
• Timely launch and announcements of PR and marketing campaign launches, new business wins and key executive appointments
• Setting up and planning MSL Social Media presence including but not limited to WeChat and Weibo
• Creation and/or management of events (Leading industry event, MSL’s events and tailored events for client marketers)
• Pursuit of speaking opportunities and awards judging opportunities for MSL’s key leaders
• Proactively create relevant content about MSL and its operation, philosophy and culture via different channels targeting key stakeholders
• Creation of marketing campaigns for MSL
• Awards submission (authoring and/or coordination of regional submissions), effectiveness awards shows.
• Monitoring of media, intelligence on competitors and industry news
• Driving role in development of thought leadership: both content wise and communications wise
• Ensure a strategic perspective on all marketing and communications activities, always looking through the lens of “how are we improving our business through these activities”. This includes a willingness to try out new approaches to better support the business.

Qualities we are looking for:
• Minimum 5 years of experience in PR, Marketing or Corporate Communication
• Fluent in written and spoken Mandarin and English
• Working experience in agency (PR or advertising agency) is a must, solid digital experience is a plus
• Strong network in both regional and local trade and mass media outlets
• Good team player who can work independently and under pressure
• Positive, mature personality with can-do attitude towards challenges
• Interest in creativity strategy on marketing sector
• Result driven: willing to do what it takes to achieve results for MSL and PWW in China entrepreneurial mindset

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Associate/Senior Associate

Location: Shanghai

Position Content

The Associate/Senior Associate is a senior junior consultant who is able to take independent responsibility for quality delivery of one or more service areas for a particular client, for example handling some overall planning, smaller events, client contacts, etc. The senior associate should also be able to coach and support one junior colleague in daily client work.

Competencies (Knowledge & Skill & Behavior):

• Write reports and simple event proposal, build a sense of overall consciousness;
• Take ownership of responsibility area, able to identify priorities between more than one client, able to lead on small/simple project or retainer;
• Develop essential understanding of client industry and competitors. Responsible for and focused on delivering client results and objectives, independently and within the team;
• Build online influencer relationships and database;
• Brief and guide up to two subordinates, under supervision and alignment with supervisors, on support activities and tasks to be completed;
• Able to incorporate knowledge gained into anticipating issues on daily work and recommend solutions to supervisors;
• Demonstrate sound understanding of design, print and production, and event organization;
• Ability to plan and organize media outreach and other related client events;
• Strong writing skills complimented with extensive media release drafting experience;
• Fluent written and verbal English / Chinese;
• Good at logical thinking and analyzing, proficient in MS office operation.

Requirements
• Minimum of 2 or 3 years PR related experience preferably obtained with leading PR agencies or MNCs.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Associate Consultant_Corp Marcom

We are looking for a public relations professional to join MSL,The person must possess at least 3 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in FMCG/Food Beverage field would be advantageous. Previous agency experience is preferred.

Primary Responsibilities

This role will involve managing existing client work, and supporting business development for the practice as a whole. For content and marcom based. He/she will manage the following:

• Provide client service support: attend meetings, meet deadlines, troubleshoot problems, draft recaps
• Government relationship management
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles
• Manage projects working with staff and vendors, including tracking financial details
• Demonstrate understanding of and implement public engagement and social media tools
• Identify and work with media; demonstrate network of traditional and online media contacts
• Supervise staff junior to you on marcom projects
• Participate in new business process and industry association

Skills and qualification required
• 3 years related professional experience, proficient in FMCG/Food and Beverage industry services
• Bachelor Degree or above
• Strong oral and written business communication skills
• Strong sense with copywriting skill
• Strong media relations and skillset on marcom communications
• Demonstrates potential to lead projects and interact with clients
• Can anticipate client and team needs
• Complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Strong commitment and dedication to the agency’s success as well as personal career
• Consistently meets deadlines Attentive to detail and quality

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Consultant_Corp Marcom

We are looking for a public relations professional to join MSL ,The person must possess at least 2 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in FMCG/Food Beverage field would be advantageous. Previous agency experience is preferred.

Primary Responsibilities
This role will involve managing existing client work, and supporting business development for the practice as a whole. For content and marcom based.

He/she will manage the following:
• Provide client service support: attend meetings, meet deadlines, troubleshoot problems, draft recaps
• Government relationship management
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles
• Manage projects working with staff and vendors, including tracking financial details
• Demonstrate understanding of and implement public engagement and social media tools
• Identify and work with media; demonstrate network of traditional and online media contacts
• Supervise staff junior to you on marcom projects
• Participate in new business process and industry association

Skills and qualification required
• Over 4 years related professional experience, proficient in lifestyle/FMCG/food and Beverage industry services
• Bachelor Degree or above
• Strong oral and written business communication skills
• Strong sense with copywriting skill
• Strong media relations and skillset on marcom communications
• Demonstrates potential to lead projects and interact with clients
• Can anticipate client and team needs
• Complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Strong commitment and dedication to the agency’s success as well as personal career

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Consultant – Healthcare

顾问-健康管理

Responsibilities:
• Demonstrate proficiency in writing key strategic documents (e.g., key messages, FAQ);
• A coach who leads in a respectful, caring way that allows for pride, growth and satisfaction of junior 
Team members, tutor subordinates to become proficient in the written and  verbal communication 
appropriate to their level;
• Independently handle one or more Client Teams in large projects and/or retainer clients; lead 
internal meetings, set strategy, plan and coordinate daily work. Build trust with the  client and be 
regularly consulted for opinions and ideas;
• Responsible to effectively manage one large/complex client account to achieve client results or 
objectives;
• Responsible for strategic client service documents and processes such as the Monthly work plan, 
Yearly work plan, Quality follow-up and Quarterly/yearly reviews;
• Develop PR plans with integrated social media elements and overall media strategy; proficient in 
using various media tools for individual client needs;
• Expand network of journalists and influencer networks, demonstrate in-depth knowledge of 
journalists/ influencers' interest and work preference;


Requirements: 

• At least 5-7years PR or related working experience.

• Experience of managing 3-4 clients/projects simultaneously or an international client.

• Strong strategic thinking, planning and writing ability, solid event organization skills.

• Ability to handle and manage stressful situations. Strong logical thinking and analyzing skills.
• Ability to develop and present new business pitches.

• Fluent in English and Chinese, proficient in MS office operation.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Senior Associate_Corp Marcom:

We are looking for a public relations professional to join MSL,The person must possess at least 2 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in FMCG/Food Beverage field would be advantageous. Previous agency experience is preferred.


Primary Responsibilities
This role will involve managing existing client work, and supporting business development for the practice as a whole. For content and marcom based.

He/she will manage the following:
• Provide client service support: attend meetings, meet deadlines, troubleshoot problems, draft recaps
• Government relationship management
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles
• Manage projects working with staff and vendors, including tracking financial details
• Demonstrate understanding of and implement public engagement and social media tools
• Identify and work with media; demonstrate network of traditional and online media contacts
• Supervise staff junior to you on marcom projects
• Participate in new business process and industry association

Skills and qualification required
• 2 years related professional experience, proficient in FMCG/Food and Beverage industry services
• Bachelor Degree or above
• Strong oral and written business communication skills
• Strong sense with copywriting skill
• Strong media relations and skillset on marcom communications
• Demonstrates potential to lead projects and interact with clients
• Can anticipate client and team needs
• Complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Strong commitment and dedication to the agency’s success as well as personal career
• Consistently meets deadlines
• Attentive to detail and quality

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Senior Associate (Marcom):

We are looking for a public relations professional to join MSL,The person must possess at least 2 years’ experience, be keen to learn and contribute to the team. Strong writing skills are a must and previous experience in FMCG/Food Beverage field would be advantageous. Previous agency experience is preferred.


Primary Responsibilities
This role will involve managing existing client work, and supporting business development for the practice as a whole. For content and marcom based.

He/she will manage the following:
• Provide client service support: attend meetings, meet deadlines, troubleshoot problems, draft recaps
• Government relationship management
• Write, edit and proofread materials ensuring quality and consistency with appropriate writing styles
• Manage projects working with staff and vendors, including tracking financial details
• Demonstrate understanding of and implement public engagement and social media tools
• Identify and work with media; demonstrate network of traditional and online media contacts
• Supervise staff junior to you on marcom projects
• Participate in new business process and industry association

Skills and qualification required
• 2 years related professional experience, proficient in FMCG/Food and Beverage industry services
• Bachelor Degree or above
• Strong oral and written business communication skills
• Strong sense with copywriting skill
• Strong media relations and skillset on marcom communications
• Demonstrates potential to lead projects and interact with clients
• Can anticipate client and team needs
• Complete challenging projects within set parameters
• Exceptional judgment when working with team members, client contacts and vendors
• Strong commitment and dedication to the agency’s success as well as personal career
• Consistently meets deadlines
• Attentive to detail and quality

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


Senior Consultant_Consumer 高级顾问

Responsibilities:
• Responsible to effectively manage two large/complex client accounts to achieve client results or objectives; ensure high-quality service/deliverables, maintain positive client relationship, and expanding business offering with reasonable profitability;
• Understand the main trends in the client industry and relate them to the PR strategy, use knowledge to advance clients’ program and build thought leadership;
• Make realistic and sound recommendations that takes into consideration short and long-term perspectives, and client’s constraints;
• Supervise the team performance, coach and tutor members to help them to learn and grow, identify team members with different levels of performance & potentials and manage them that will result in an effective retention;
• Expand and own network of senior journalist and influencer relationships and introduce them to clients where needed;
• Able to write pitch proposal of such quality that no further revision and polishing is needed;

Requirements:
• At least 6 years working experience in public relations agency or related, more than 2 years’ experience in managing team work.
• Capabilities to understand the key concept of a brand and how to develop creative ideas based on the concept or key message.
• Have big picture and strategic thinking in PR management. Better to coordinate in business development planning.
• Team management skill, has passion and sense to coach and grow the members.
• Able to write pitch proposal of such quality that no further revision and polishing is needed;
• Best have experience in cross-office cooperation, familiar with the regional status of market.
• Fluent in English and Chinese, good skills in PPT and proposal writing.

有意者请将简历发送至:sally.chen@mslgroup.com,并注明消息来源于麦迪逊邦。


PR实习生

明思力传播集团是全球领先的国际整合传播咨询公司,致力于为客户提供全方位的公共关系与市场传播的解决方案。作为阳狮集团唯一的整合传播机构,拥有丰富的资源,稳居国际Top5 之列。我们主要的客户有百威中国,宝洁,宜家家居,乐高,中国新天地等。

网站:MSLGROUP.CN

实习生招募帖,爱美的你请戳:elsie.zhu@mslgroup.com

客户大群:国际TOP1 医美品牌招募实习生,你有机会发现美,接触专业的整合传播工作,让自己更美。

对你的要求:
1.聪明好看有想法
(美的人做美的事)
2. 中英文书写能力够硬
3. 沟通能力强、善social
4. 热爱传播行业

我们能给你的:
1.面子,房子,电子客户情报
与媒体资讯全盘了解与掌握。
2.TPR初级公关沟通手段,
专业有温度的新闻稿撰写培养。
3.Digital初级公关策略思维,
专业偷人心的社交媒体营建方式。

承诺:
1.每周一次的内部专业培训。
2.每周一次的商业案例分享会。
3.茶水间的饮料咖啡自助免费。
4.静安CBD办公环境与4A文化感受。

有兴趣的同学请将简历按照“学校+名字+年级”发送至elsie.zhu@mslgroup.com

By: Summer Zheng

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