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Work with some of the world’s leading luxury brands at Reuter Communications 

Reuter Communications is a leader in integrated luxury marketing and communications. With offices in Shanghai, Hong Kong, Singapore and Dubai the agency represents some of the world’s most celebrated luxury and lifestyle brands. 

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Our team of experienced professionals helps clients navigate, communicate and engage with their consumers and stakeholders in an ever-complex world, whenever, wherever, however. We create innovative consumer experiences, inspiring editorial and social content and impactful digital campaigns to drive brand awareness, affinity and engagement.

Our clients include Sotheby’s, Harrods, Swarovski, Farfetch.com, LVMH, AMAN, Estee Lauder, Swarovski, Ritz-Carlton and Swire Hotels. The agency has been recognized at Awards across the region. www.reutercomms.com
 

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The Agency owns The Luxury Conversation www.luxuryconversation.com 


Current opening in Shanghai: 
• Head of Digital 
• Account Director – Integrated Communications 
• Head of Fashion Practice – Fashion PR and Integrated Communications 
• Senior Account Manager / Account Manager – Integrated Communications 
• Social Media Manager / Senior Manager 
• Senior Account Executive / Account Executive – PR and Integrated Communications 
• Senior Account Executive / Account Executive – Fashion PR and Communications 
• Social Media Content Executive 
• Web Developer 
• Internships 

If you are interested in any of the positions, please send your resume / CV to talent@reutercomms.com 


HEAD OF DIGITAL 

We are currently looking for a Head of Digital, based in Shanghai. 
Get in touch if you have a strategic mind, live and breathe all things digital, and have a passion for consumer and luxury brands.  
The successful applicant must have digital and social media experience in the consumer lifestyle sector, with a track record of working across prominent digital, social media and/or integrated luxury and consumer campaigns.
  
Key responsibilities
• Act in a leadership role to develop our growing digital and social media capabilities – content, creative, CRM, measurement, analytics 
• Develop new processes, tools, and products in relation to digital and social media
• Lead and manage a team of integrated / social media professionals and work across the agency to execute client strategies and plans 
• Coach team and instill best practices when it comes to current social media trends, platforms and ways of working 
• Develop and execute strategic integrated plans and proposal with a focus on social media and digital 
• Oversee and lead the digital strategy for retainer clients in the luxury and lifestyle industry 
• Work with senior stakeholders and be able to influence in the capacity as a trusted advisor 
• Develop tools and process for setting digital KPIs and actionable metrics and delivering against them 
• Play a lead role in new business development including but not limited to developing proposals, attending pitch presentations and developing your own network 
• Proactively contribute to the development of the agency

Key requirements and skills 
• 7+ years’ experience in a social media/digital/integrated agency environment  
• Deep understanding of China’s digital and social media landscape 
• Possess a strong network or partners and contacts in the digital industry who he/she can work with – data, measurement, analytics, production etc. 
• Excellent communication skills, written and verbal, in both Chinese and English 
• Ability to liaise with senior level executives and become a trusted advisor 
• Strength in marrying strategic thinking with creativity
• Great team player with a passion for growing people


HEAD OF FASHION PRACTICE – FASHION PR & INTEGRATED COMMUNICATIONS

We are currently looking for a Head of Fashion Practice (Fluent in Mandarin Chinese and English) to join our growing Shanghai team. 
The successful applicant must have a proven track record of working in the fashion communications industry – either in-house with a fashion/luxury brand or at an agency for fashion and luxury brands. 

Key responsibilities
• Lead the fashion practice for our agency 
• Manage a team of more than 10 professionals across PR, digital, social and communications disciplines  
• Lead the team to deliver work that includes media relations and PR, social media content development, digital campaigns, consumer events, influencer marketing and more 
• Attend and build our reputation at Fashion Weeks in Paris and elsewhere and among the global fashion industry 
• Develop and execute strategic plans and proposals to enhance our client’s brand recognition and awareness  
• Work collaboratively with other teams including digital and creative 
• Lead annual retainer clients in the luxury and fashion industry 
• Resolve client issues and proactively suggest new ideas and strategies to grow the business and value we provide  
• Maintain and develop a strong network of media and KOL contacts and secure coverage for our clients 
• Lead team to develop client’s social media strategy and social media accounts 
• Ensure the agency is delivering against KPIs and actionable metrics 
• Lead new business development including but not limited to developing proposals, attending pitch presentations and developing your own network 

Key requirements and skills 
• Strong proven fashion industry experience. Luxury brands preferred 
• At least 7+ years’ experience gained in a communications / PR agency / In-house environment 
• Excellent communication skills, written and verbal, in both Chinese and English 
• Experience with integrated communications
• Knowledge of the luxury sector in China 
• Proven leadership abilities in managing a large team  
• An enthusiastic team player 


We are currently looking for an Account Director (Fluent in Mandarin Chinese and English) to join our growing Shanghai team. 
Get in touch if you love working across integrated campaigns that span social media, PR, influencers, events and more, and have a passion for luxury, lifestyle and travel.  
The successful applicant must have experience managing a team and running integrated communications projects and campaigns for consumer, luxury and/or lifestyle brands.  

Key responsibilities
• Lead and develop an integrated team of PR, social media, and digital professionals to execute client strategies and plans 
• Lead the team to deliver work that includes media relations and PR, social media content development, digital campaigns, consumer events, influencer marketing and more 
• Develop and execute strategic plans and proposals to enhance our client’s brand recognition and awareness  
• Work collaboratively with other teams including digital and creative 
• Lead annual retainer clients in the luxury and lifestyle industry 
• Resolve client issues and proactively suggest new ideas and strategies to grow the business and value we provide  
• Maintain and develop a strong network of media and KOL contacts and secure coverage for our clients 
• Lead team to develop client’s social media strategy and social media accounts 
• Ensure the agency is delivering against KPIs and actionable metrics 
• Lead new business development including but not limited to developing proposals, attending pitch presentations and developing your own network 
• Proactively contribute to the development of the agency

Key requirements and skills 
• At least 7+ years’ experience gained in a communications / PR agency / digital agency environment  
• Excellent communication skills, written and verbal, in both Chinese and English 
• Experience with integrated communications
• Knowledge of the luxury sector in China 
• Proven leadership abilities in managing a team of 5 or more people 
• An enthusiastic team player 


ACCOUNT MANAGER / SENIOR ACCOUNT MANAGER – INTEGRATED COMMUNICATIONS

We are currently looking for an Account Manager/Senior Account Manager (Fluent in Mandarin Chinese and English) to join our growing Shanghai team. 

Get in touch if you love working across integrated campaigns that span social media, PR, influencers, events and more, and have a passion for luxury, lifestyle and travel.  

The successful applicant must have experience managing a team and running integrated communications projects and campaigns for consumer, luxury and/or lifestyle brands.  

Key responsibilities
• Manage an integrated team of PR, social media, and digital professionals to execute client strategies and plans 
• Manage the team to deliver work that includes media relations and PR, social media content development, digital campaigns, consumer events, influencer marketing and more 
• Execute strategic plans and proposal to enhance our client’s brand recognition and awareness  
• Work collaboratively with other teams including digital and creative 
• Manage annual retainer clients in the luxury and lifestyle industry 
• Act as a day-to-day contact for clients 
• Maintain and develop a strong network of media and KOL contacts and secure coverage for our clients 
• Manage client’s social media strategy and social media accounts 
• Develop written materials of the highest quality 
• Deliver against KPIs and actionable metrics 
• Support in new business development including but not limited to developing proposals, attending pitch presentations and developing your own network 
• Proactively contribute to the development of the agency

Key requirements and skills 
• At least 5+ years’ experience gained in a communications / PR agency / digital agency environment  
• Excellent communication skills, written and verbal, in both Chinese and English 
• Experience with integrated communications
• Knowledge of the luxury sector in China 
• Strong relationships with the luxury/lifestyle/fashion Media in China 
• An enthusiastic team player 
• Experience managing and mentoring team members


SOCIAL MEDIA MANAGER / SENIOR MANAGER 

Get in touch if you have strategic mind, are a natural storyteller, have a flair for the written word, and have a passion for luxury, lifestyle and travel.  

The successful applicant must extensive social media experience managing social campaigns, working with key influencers, developing social media content for consumer, luxury and/or lifestyle brands.  

Key responsibilities
• Act as a daily contact for clients when it comes to all things social media 
• Develop and provide counsel and advice on social media strategy – including social media campaigns and always on content 
• Manage teams to deliver all aspects of social media work – campaigns and always on social communications
• Oversea teams to deliver copy and content for clients’ social media accounts e.g. WeChat and Weibo 
• Have experience working with China’s KOL / influencer community on campaigns and content creation
• Develop strategy and manage paid media social amplification across Weibo and WeChat  
• Develop high-level conception and ideation for social media program that generate conversation and brand engagement 
• Own the brand story for our clients across all channels, maintain a consistent voice and vision 
• Create branded social content that is insightful, culturally relevant and sharable 
• Work with agency team members and account teams 
• Develop written materials of the highest quality 
• Deliver against KPIs and actionable metrics 
• Support in new business development including but not limited to developing proposals, attending pitch presentations and developing your own network 
• Proactively contribute to the development of the agency

Key requirements and skills 
• Native Chinese / Mandarin speaker 
• At least 4+ years’ experience gained in a communications/PR, advertising or social media agency 
• Network of Key Online Influencers is preferred 
• Excellent communication skills, written and verbal, in both Chinese and English 
• Passion for writing 
• Solid editing and proofreading capabilities 
• Solid understanding of how to drive conversation and engagement across social media 
• Experience in online community management 
• Experience with integrated communications
• Knowledge of the luxury sector in China 
• Ability to manage multiple projects 


SENIOR ACCOUNT EXECUTIVE / ACCOUNT EXECUTIVE – FASHION PR 

We are now looking for an experienced Fashion PR – Senior Account Executive / Account Executive (fluent in Mandarin and English) for our fast-growing Shanghai team.  

You must have a passion for fashion and luxury brands. You will be working with a team of 3-5 across fashion, beauty and luxury brands. Your work will include a variety of communications disciplines including PR, social media, digital marketing, events and influencer marketing. 
 
This role will suit someone with strong fashion PR agency or in-house experience and who is now looking to move up and develop a broad range of skills. 

Key responsibilities
• Work as part of a fast-growing, international team of professionals working on some great fashion and beauty clients in Shanghai 
• Help to execute work to a high standard that includes media relations and PR, social media content development, consumer events, influencer marketing and more
• Work collaboratively with your team and the offices in Shanghai and Hong Kong 
• Work on a mix of annual retainer clients and projects in the luxury and lifestyle industry
• Act as a day-to-day contact for some clients
• Maintain and develop a strong network of media and KOL contacts and secure coverage for our clients
• Develop written materials of the highest quality
• Deliver against KPIs and actionable metrics
• Play a role in supporting new business development
• Proactively contribute to the development of the agency

Key requirements and skills 
• Experience in the fashion industry and with fashion media 
• At least 1+ years’ experience gained in a communications / PR agency (ideal) 
• Chinese native  
• Excellent communication skills – Mandarin and English  
• Knowledge of the media and social influencer landscape in China 
• Understanding and experience working across China's social media platforms  
• Strong relationships with the lifestyle/mass media in China 
• Experience working on events and dealing with vendors  
• An enthusiastic team player


SENIOR ACCOUNT EXECUTIVE / ACCOUNT EXECUTIVE – PR & INTEGRATED COMMUNICATIONS

We are now looking for an entrepreneurial and experienced Senior Account Executive / Account Executive (fluent in Mandarin and English) for our fast-growing Shanghai team.  

You will be working with a team of 3-5 people across a mix of international, luxury, lifestyle, and hospitality brands. Your work will include a variety of communications disciplines including PR, social media, digital marketing, events and influencer marketing.  

This role will suit someone with experience in an international PR agency (ideally) and who is now looking to move up and develop a broad range of skills. 

Key responsibilities
• Work as part of a fast-growing, international team of professionals working on some great lifestyle clients in Shanghai 
• Help to execute work to a high standard that includes media relations and PR, social media content development, consumer events, influencer marketing and more
• Work collaboratively with your team and the offices in Shanghai and Hong Kong 
• Work on a mix of annual retainer clients and projects in the luxury and lifestyle industry
• Act as a day-to-day contact for some clients
• Maintain and develop a strong network of media and KOL contacts and secure coverage for our clients
• Develop written materials of the highest quality
• Deliver against KPIs and actionable metrics
• Play a role in supporting new business development
• Proactively contribute to the development of the agency

Key requirements and skills 
• At least 1+ years’ experience gained in a communications / PR agency (ideal) 
• Chinese native  
• Excellent communication skills – Mandarin and English  
• Knowledge of the media and social influencer landscape in China 
• Understanding and experience working across China's social media platforms  
• Strong relationships with the lifestyle/mass media in China 
• Experience working on events and dealing with vendors  
• An enthusiastic team player


SOCIAL MEDIA CONTENT EXECUTIVE  

Get in touch if you have strategic mind, are a natural storyteller, have a flair for the written word, and have a passion for luxury, lifestyle and travel.  

The successful applicant must have copywriting experience and experience in developing social media content for consumer, luxury and/or lifestyle brands.  

Key responsibilities
• Develop copy and content for clients’ social media accounts e.g. WeChat and Weibo 
• Develop high-level conception and ideation for social media program that generate conversation and brand engagement 
• Own the brand story for our clients across all channels, maintain a consistent voice and vision 
• Create branded social content that is insightful, culturally relevant and sharable 
• Work with agency team members including digital planner and account teams 
• Develop written materials of the highest quality 
• Deliver against KPIs and actionable metrics 
• Support in new business development including but not limited to developing proposals, attending pitch presentations and developing your own network 
• Proactively contribute to the development of the agency

Key requirements and skills 
• Native Chinese / Mandarin speaker 
• At least 2-5 years’ experience gained in a communications/PR, advertising or social media   
• Excellent communication skills, written and verbal, in both Chinese and English 
• Passion for writing 
• Solid editing and proofreading capabilities 
• Solid understanding of how to drive conversation and engagement across social media 
• Experience in online community management 
• Experience with integrated communications
• Knowledge of the luxury sector in China 
• Ability to manage multiple projects 


WEB DEVELOPER    

We are currently looking for an experienced Web Developer for our Shanghai office. The successful applicant must have experience in creating websites, WeChat mini-programs and WeChat H5.

Key responsibilities
• Work with our digital design and creative teams to help create and build beautiful and user-friendly applications and programs primarily for WeChat and Chinese social media platforms
• Help to maintain internal and external websites

Key requirements and skills
• The successful applicant must have at least 2 years of web developing experiences
• College degree, major in web design fields 
• Have excellent artistic capacity
• Have insightful view on website design & development tendency
• Familiar with html, css, div+css, and etc.
• Website's front/back-end implement
• Have deep knowledge in HTML 5 process and understanding from 
• Front to back end (eg. WeChat Mini Program)


INTERNSHIP – PR & INTEGRATED COMMUNICATIONS

You will be working as part of a team servicing a mix of international, luxury, lifestyle, and hospitality brands. Your work will include a variety of communications disciplines including PR, social media, digital marketing, events and influencer marketing.  

This role will suit someone looking to experience life in a fast-growing and dynamic communications agency.  

Key responsibilities
• Work as part of a team to assist across a variety of PR, social media, event and communications functions 
• Assist in research projects and the compilation of reports and documents 
• Update media lists and reach out to media contacts 
• Help assist in the management of our showroom 
• Help organize and provide support at client events 
• Help with social media execution  
• Develop written materials and content of the highest quality including press materials of all kinds 
• Proactively contribute to the development of the agency

Key requirements and skills 
• Currently studying and Degree or Masters in Shanghai 
• Proficient in Microsoft Office 
• Digital native and social media savvy 
• Excellent communication skills, written and verbal, in Chinese and English 
• A passion for luxury and fashion 
• An enthusiastic team player 
• A proactive and can-do attitude 

By: Summer Zheng


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