Associate Creative Director Copy Base
创意副总监 (汽车组)

* Develop and innovate creative concepts.  
* Manage creative workflows and resources.
* Work hand in hand with the team to develop strong conceptual campaigns.

Senior Copywriter

* Help to develop concepts that are strategically on target.
* Write imaginative copy in variety of styles.
* Present creative work effectively.

Associate Creative Director / Creative Director(Art base)
美术创意副总监 / 美术创意总监 (消费品组)

* Oversee the creative output of the agency.
* Manage creative workflows and resources.
* Develop creative concepts.
* Work hand in hand with the team to develop strong conceptual campaigns.
* Mentor and groom the junior staff in the team to produce work of international standards.
* Responsible for the overall level of quality and results.

Group Head / Associate Creative Director(Art base)
美术创意组长 / 美术创意副总监(汽车组)

* 创意并执行产出汽车KV、设计物料,把关后期平面修图,及时应对客户要求的变化。
* 具有良好的美术功底,良好的审美意识和艺术修养,精通使用设计软件,熟练操作各种软件完稿。

Group Head(Art base)

* 与文案一起讨论并执行所负责品牌的创意构想及形成,共同确定创意的画面与文字的设计编排。
* 着重从画面方面的发想创意,负责执行并指导创意脚本、字幕、设计稿、色稿、摄影、插画、完稿等其它美术元素之形成及其美术质量。
* 对设计人员及完稿人员进行美术指导及品质控制。

Designer 设计师(消费品组)

* 支持Art Director、Sr. Art Director完成各类平面作品,熟悉字体应用、Adobe系列软件。

Associate Planning Director 

* Insights & trends study and analysis 
* Brand / product communication concepts development 
* Creative brief development and ideation facilitation 
* Integrated communication strategy and plan development 
* Be an insightful thought leader in client and internal interaction 
* Demonstrate strategic power of FCB’s compelling planning tools e.g. CDJ, WHATMATTERs tool, Strategy Rumble / Creative Rumble, etc. 
* Be an inspiring team player in driving new business pitch & delivering idea innovation

Account Director / Senior Account Director  
客户总监 / 资深客户总监(汽车组)

* Develop a good relationship with client to serve as a trusted consultant.
* Control and management of respective client’s daily jobs such as taking client brief, debrief, work with creative team for creative work development, co-ordination.
* Maintain regular contact with key clients; proactively offer and implement new ways to meet clients’ needs.
* Develop in-depth knowledge of clients’ business and their competitive environments, and help foster such development among junior staff.
* Discuss and develop client monthly plan and activities.
* Troubleshoot clients problems as they arise; seek senior management input whenever appropriate. Strive to develop the best communication and presentation skills possible to effectively articulate ideas to clients, colleagues and others.

Account Manager / Senior Account Manager
客户经理 / 资深客户经理(消费品组)

* 实施客户项目,负责公司日常活动的执行,扮演客户和公司之间的纽带,推动有效的信息沟通和交流。
* 辅助并监测品牌,产品和活动策略的战略开展和创意过程。
* 撰写激发灵感的创意简报,协调激励跨部门创意团队的讨论会。 
* 对草稿,完稿和计划进行质量控制,获得主管审核后送达客户
* 在广告创作的不同阶段,整理并提供必要具体的文件,以供广告审查及取得投放许可之用。 
* 按客户批示提供及时的作品和媒介发票,定期跟踪付款和工作关闭。





By: Summer Zheng


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