serviceplan-logo-2017

A NEW ERA – and YOU can be PART of it.

Serviceplan Group is Europe´s largest independent, and most diversified communications agency. Founded in 1970 as a traditional advertising agency, Serviceplan swiftly developed the concept of a "House of Communication". A fully integrated agency, combining all manners of communication disciplines under one roof: brand strategists, creative professionals, media or online specialists, web designers, dialogue or CRM experts, market researchers, PR consultants or sales specialists. Serviceplan supports their clients at over 30 locations worldwide, among others with 2 offices in Mainland China (Beijing and Shanghai) and a Hong Kong Office.

The focus in Asia Pacific is on international clients, including leading European Luxury Fashion and Car Brands, FMCG, International Service Providers, as well as high-­end technical devices. At Serviceplan we utilize the power of the integration of all communication and distribution channels, on-­ and offline, to leverage the market potential, and thus gain a real competitive advantage for our clients.

Serviceplan is looking for colleagues to support them on the way to become China’s leading independent agency!

上海职位:
• 资深美术指导
邮箱:jobs_sh@serviceplan.com,注明消息来源于麦迪逊邦。

北京职位:
• 资深策划
• 副创意总监-文案方向
• 创意组长-文案方向
• 资深文案
• 资深美术指导
• UX/UI设计师
• 客户部实习生

邮箱:china-hr@serviceplan.com,注明消息来源于麦迪逊邦。


Senior Art Director (资深美术指导)

Location: Shanghai

Key responsibilities:
• Report to Creative Director, you will participate in creative development and become creative-lead over time
• Maintain and enhance the quality of the overall art / design ideas
• Provide excellent design artwork under guidance of senior
• Inspire our content & client service to execute and defend your ideas

Requirements:
• Over 5 years’ experiences of working in digital and advertising agency
• Experience in designing responsive website and smartphone app is a bonus
• Digital minded, full of awesome ideas and being able to complete the work independently as well as with the team members
• Be skilled in designing software (Photoshop, Illustrator), basic understanding of certain development software (Flash, Dreamweaver) is a plus
• Well-developed communications skills, including ability to present independently creative concepts to the team and the client


Senior Planner (资深策划)

Location: Beijing

Key Responsibilities:
• Handle projects independently with minimum guidance from superior. 
• Digest client's brief, identify real issue, challenges, and the communication objective and goals.
• Analyzing the economic, political, social and technical environment, pinpoint strength, weaknesses, forecast trends and identify opportunities.
• Draft research proposals, conducting interviews, market research and opinion polling on consumer behavior and mindset.
• Detect consumer insights, craft strategic concept/ideas based on Consumer Insights
• Compile and run creative brief, brainstorm, project updates.
• Give creative support and clarifications during the creative development.

Requirements:
• Proficiency in Microsoft Word, Excel, PowerPoint
• University degree and above. 
• Fluent Mandarin an d English (Written and Spoken)
• Preferred Major: Marketing, Communication, Business Administration, Statistics & Psychology
• Minimum 3 years working experience in marketing, communication or other strategy development related field.
• Wide exposure and good overall understanding of marketing, branding and advertising.
• Grasped the fundamental planning skills, i.e. competitive analysis, benchmark study, identify client's real issue and challenges) 
• Good understanding of technology and automobile industry.

Personalities:
• Curious, passionate & resourceful
• Analytical and flexible
• Clear & confident self-expression
• Team player
• Have original opinion, and dare to speak up when there is a different POV.
• Self-motivated, have a strong urge to explore truth and push boundaries for the best solutions. 


Associate Creative Director (copy-based) 副创意总监(文案方向)

Location: Beijing

Key responsibilities
1.Conceive the development of all materials (copy) to ensure that creative concepts are strategically on target and art meets company standards of creative excellence.
2.Work closely with the art based Creative Director/Associate Creative Director, as well as the Planning team.
3.Lead and supervise the creative copy development for the offline and online projects for Serviceplan
4.Take project lead and responsibility on campaign ideas and copy direction
5.Lead, nurture & supervise the copy team on the projects from inception stage, idea generation and production stages
6.Assure creative projects meet briefs and/or company objectives, as well as timelines and budgets. 
7.Guide the client from a creative point of view.
8.Maintain and enhance the quality of the overall project in terms of copy.
9.Inspire our content & client service to execute and defend your ideas and creativity. Constantly encourage creative, inspirational team spirit.
10.Strategic planning and detail minded.

Requirements
1.Degree holder, preferably in Marketing, Communication, Advertising, Art or equivalent.
2.Outstanding Chinese copy with auto background. English copy is a plus.
3.Over 8-10 years’ experiences of working in digital and classical advertising agencies, among which minimal 6 years’ creative management experience in China
4.Excellent track record in award winning performance with famously effective works
5.Full of awesome ideas and being able to complete work independently, as well as with the team members.
6.Good knowledge in literature, art and history
7.Understand modern and traditional culture
8.Familiar with Mainland China, digital ecosystem and latest trends.
9.Excellent communications, presentation and problem solving skills. Able to present creative concepts to the team and the clients in their language
10.Good command of spoken and written Mandarin Chinese and English
11.Passionate about the creative industry and fast pace environment
12.Self-motivated and a good team player, good leadership skill.
13.Very responsible, able to manage multiple projects in tight deadlines
14.Able to determine and monitor project schedule in conjunction with internal departments and external parties.


Group Head-Copy (创意组长-文案)

Location: Beijing

Key responsibilities:
• Must be a skilled writer who is able to perform in a broad spectrum of advertising disciplines (digital, print, TV, etc.).
• Must be able to conceptualize creative concept for all digital touch point and integrate it with better communication.
• Must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
•  Create concept for Web-based products, optimizing the use of screen design and user interface;
•Work as a team with Art partner;
• Contribute to the new business activities of the agency; ·
• Recommend measures to improve work process methods and quality of product.
• May include other duties as assigned;
• Has great knowledge of the latest digital trends;
• Coordinate team and direct how final copy is visually implemented.

Requirements:
• Journalism communication or related major, college or above;
• 5 years’ work experience in 4A company;
• Good responsibility and communication ability, strong spirit of teamwork, ability of team management, can take the work pressure;
• Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients
• Milk powder client experience


Senior Copywriter(资深文案)

Location: Beijing

Key Responsibilities:
• Cooperate with the art staff, independent of the daily work of the creative development and execution, if necessary, should the proposal.
• From strategy stage participation is an important project, and can continue to participate in the creative and performing.
• Guide and lead junior Copywriter
• Take the initiative to seek means of communication with the way of traditional advertising, and actively participate in the creative department, has a significant contribution to overall growth. 

Requirements:
• Journalism, communication or related major, college or above;
• 3 years’ work experience in 4A company;
• Good responsibility and communication ability, strong spirit of teamwork, ability of team management, can take the work pressure;
• Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients


Senior Art Director (资深美术指导)

Location: Beijing
Key Responsibilities

1. Personally work on the graphic development of at least one product. Interact with Copywriters to develop creative concepts and executions of assigned product(s).
2. Possess solid understanding of the science and market dynamics of assigned product(s).
3. Work closely with account executives to schedule and monitor all projects. 
4. Provide accurate time and cost estimates for each tactic. 
5. Perform miscellaneous tasks, as directed by Creative Director.
6. Advise client on all technical visual recommendations and/or issues. 
7. Help facilitate both the input and creative meetings. 
8. Assist in making presentations to client

Qualifications

1. Comprehensive computer photo-retouching and image development skills. 
2. Demonstrated complete understanding of. 
3. Color theory and color relationships. 
4. Perspective and space relationships. 
5. Page composition and grid structures.
6. Communicate thorough knowledge of assigned product(s). 
7. Effectively handle multiple assignments at one time.
8. Manage challenging situations both internally and with the client. 
9. Command respect of freelancers and designers and be able to effectively oversee their work.

Requirements
1.Journalism, communication or related major, college or above;
2.3 years’ work experience in 4A company;
3.Good responsibility and communication ability, strong spirit of teamwork, ability of team management, can take the work pressure;
4.Strong presentation skills and the ability to communicate effectively with the internal team as well as our partners and clients


UX/UI Designer (UX/UI设计师)

Location: Beijing

Requirements
1.会手机端页面,Pad以及电脑端网站页面设计,HTML代码编写。
2.有Art sense,可以做平面设计和icon设计,可以看懂基本的英语Style guide &CI.


Account Service Intern

Location: Beijing

Key Responsibilities:
• Support in project management: manage and implement project progress; draft timings, prepare decks
• Account Management: Support to bridge client requests and internal deliverables; this includes answering clients’ request and assure a open and informative client communication and grow with the challenges to final be able to handle smaller projects by yourself
• Internal Responsibilities: assist the account director in proper documentation and filing;

Requirements:
• Creative mindset with eMarketing sense and “out of the box “ thinking
• University graduate in communication / languages / journalism or related discipline
• True team player who value and believe in effectiveness and efficiency
• Good command of spoken and written Mandarin Chinese and English
• Speak up, problem solving and multi-tasking
• Good interpersonal and communications skills
• Proactive, independent, responsible and detail-oriented
• Work with a SMILE

Sounds like you? We offer an attractive package, comprehensive training and excellent career development opportunity to the right candidate. 

Please send your full resume and expected salary to jobs_sh@serviceplan.com if you want to apply for position at Serviceplan Shanghai and to china-hr@serviceplan.com if you want to apply for position at Serviceplan Beijing.

By: Summer Zheng


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