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Publicis BJ – One Nestle

阳狮集团创建于1926年,是全球第三大传播集团。凭借以创意著称的专业能力,同时提供顶尖的技术、数字和咨询服务,阳狮集团是行业内唯一能够协助客户在世界各地成就自身的数字化转型的行业领袖。在全球108个国家设有办公室,员工超过80,000位员工,为知名企业提供各项服务

客户经理Account Manager (CRM) 

Other Requirements
– 3+ years client facing working experience
– has CRM or Wechat (微信公众号) experience is PLUS
– Understand marketing and creative strategies for assigned brands, products or services
– Response for creative works from all subordinators in terms of quality, budget, and timing
– Solid knowledge in multi-channels of digital/online platform
– Project controlling with time management
– Good communication skill both in Chinese and English
– Proactive working attitude, coordination sense, strong learn & grow ability


助理策划总监/ Associate Planning Director

Minimum Requirements
– Minimum 6+ years for senior level from international agency 
– Masters or Bachelor Degree holder in Marketing/Business Administration
– Good command in both written and spoken English and Mandarin
Other Requirements
– You ignore job descriptions. You’re the kind of person who sometimes ignore the job description and take bold initiatives to jump into difficult challenges, to help your team or clients.
– You re eccentric… You’re not afraid to be appearing weird or odd, quirky, sometimes irreverent, even delighted to be unusual. Your unusual personality, sometimes shake things up, make work, more fun. 
– You aren’t afraid to speak up in meetings and raise questions. Even if you are faced with senior members, you can remain calm and debate your point of views. Most importantly, you aren't afraid to challenge the status quo.
– You like to prove others wrong. You have this burning desire to show that doubters are wrong. Your new thinking and innovative ideas will surprise others but your drive to push for creative thinking will inspire them instead.


资深数字社会化营销策划师Senior Social Strategist

OVERVIEW
As a Senior Social Strategist, you will be responsible for social activation strategy and content planning for a range of clients (with a focus on Nestle). You will deliver excellent thinking across a range of projects and work with clients to agree the most effective brief to other practices within company, and help to realize the value of social content strategy internally and externally. 

Note: although social strategy will be the core responsibility, we are seeking candidates with experience/interest in stretching into brand and business strategy.  

CORE RESPONSIBILITIES
– Closely cooperate with the broader strategy team & creative teams and partake in creative ideation and campaign brainstorming (specially around social activation and amplification)
– Help plan content calendars for both campaigns and always-on engagements
– Create social content briefs, and brief writers and designers 
– Cooperate with ePR partners in selecting and engaging KOL’s / Service account operators (or in some cases help identify and recommend relevant social KOL partnerships and content collaborations) 
– Take ownership of social content quality and performance
– Regularly analyze and understand the performance of the content and proactively work with the team to optimize future content based on the insights
– Over the longer term, stretch strategy capabilities into brand, CRM & data

REQUIRED SKILLS/ EXPERIENCE 
– Bachelor’s degree
– 4+years’ experience in digital/social media communications or content creation in China
– A clear understanding of social trends and technologies, and the ability to identify the ones most relevant to the client / project need (ideally with specific understanding and experience in the Mom & Baby category)
– Clearly understanding of the drivers of social performance and how to influence them
– Proven ability to build close and effective relationships (both with internal and client teams)
– The ability, or interest in connecting content strategy to broader business or brand objectives and initiatives
– Self-motivated about career development 
– Proactive and collaborative 
– Ability to create deliverables in both English and Chinese

If you are interested in these positions, please email your CV to Katherine.chu@publicis.com

By: Summer Zheng


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