Senior (Digital) Planner

Assist the Chief Strategy Officer to drive thought leadership in strategy of digital marketing communications and integrated marketing communications to help business grow up.

* Daily digital planning scope of work including:
a)  Insights & trends study and analysis of marketing communication and customer behavior changed in digital era.
b)  Brand / product digital marketing communication concepts development.
c)  Creative brief development and ideation facilitation.
d)  Integrated communication strategy and plan development.
e)  Work together with Creatives and Accounts to develop innovative content and help to grow relationships with clients.
* Be an inspiring team player in delivering idea innovation and thinking about content in new ways.
* Provide up-to-date knowledge & perspective on digital marketing communication trends.
* Good at data based insight mining, have a thorough understanding of the key / emerging digital platforms, strong story telling skill, can work under pressure, fluent in English in both writing and speaking. 
* At least 3-4 years proven experience in Digital Planning / Connection Planning.

Group Head / Associate Creative Director(Copy base)
文案创意组长 / 助理创意总监

* Help to develop concepts that are strategically on target.
* Write imaginative copy in variety of styles.
* Present creative work effectively.

Sr. Account Executive / Account Manager
资深客户执行 / 客户经理

* 实施客户ATL项目,了解TVC、KV等执行,推动内外部有效信息沟通和交流。
* 辅助并监测品牌,产品和活动策略的战略开展和创意过程。
* 撰写激发灵感的创意简报,协调激励跨部门创意团队的讨论会。 
* 对草稿,完稿和计划进行质量控制,获得主管审核后送达客户

Art Director / Senior Art Director 
美术指导 / 资深美术指导

* 与文案一起讨论并执行所负责品牌的创意构想及形成,共同确定创意的画面与文字的设计编排。
* 执行创意脚本、字幕、设计稿、色稿、摄影、插画、完稿等其它美术元素的形成。

Account Executive
汽车组  客户执行

* 实施客户ATL项目,了解TVC、KV等执行,推动内外部有效信息沟通和交流。
* 对草稿,完稿和计划进行质量控制,获得主管审核后送达客户
* 按客户批示提供及时的作品和媒介发票,定期跟踪付款和工作关闭。


By: Summer Zheng


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