Euro RSCG Shanghai scoops Jade Villa biz

[ 2009-11-27 22:54:26 | Author: Admin ]
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SHANGHAI - Real estate developer Shanghai Mingshen Enterprise Group(上海明申企业集团) has appointed Euro RSCG Shanghai(灵智) to build a high-end property brand tentatively named Jade Villa.

Euro Shanghai won the new luxury real estate project following a pitch that include international agencies such as Saatchi & Saatchi as well as local agencies.

Euro will also provide brand consulting services for Jade Villa, which Shanghai Mingshen Enterprise Group aims to invest more than RMB 3 billion for the project that will include two five-star hotels, a golf course and luxury villas located in Sanya, Hainan.

[Last Modified By Admin, at 2009-11-27 23:05:57]
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