初春，由胡兵与林志玲倾情演绎的“上海滩”2012春夏广告主题大片“凤凰涅槃”正式发布。胡兵与林志玲两人身着春夏新装动情演绎离别故事，整组大片画面浪漫唯美，传递时尚清新气息，故事感十足，更像一部极具摩登、优雅气质的电影故事。 胡兵继之前在“爱满中国”与林志玲牵手后，两人被誉为“史上最登对情侣”，因而两人的再度合作，尤显默契十足。此次，不同于一般广告片的拍摄，在国际知名时尚摄影师陈漫的镜头下，这组大片被赋予新的命题，成为“爱满中国”故事的一个延续：胡兵化身为都市游侠，在迷情的雨季与林志玲上演着离别故事。 Shanghai Tang presents “The Rite Of The Phoenix”, an inspiring tale of re-birth. The new Spring/Summer 2012 campaign marks the second creative collaboration between Shanghai Tang and renowned photographer Chen Man with famous celebrities Lin Chiling and Hu Bing. Through a series of powerful, evocative images, the Spring/Summer 2012 campaign captures the undying spirit, charm, and economic might of China, a culture that constantly re-invents itself with captivating results.